I do like Boden stuff but only get it second hand.
I have a DS and hate all the boring blue, green, red, black, navy, grey, beige, cream, white, brown, khaki, stone coloured stuff.
However I have found if you spend a lot of time looking rather than just grabbing the first things you can see you can find some lovely pink, purple, turqouise, lime green, yellow, orange, burgandy, teal, mustard and marroon stuff in normal high street shops.
On girls I still hate black, navy, grey, beige, cream, white, brown, khaki, stone but don't mind red, blue or green as they are more unusual and dislike pink and purple as that's all you seem to be able to see in most shops.