AIBU to question John Lewis advert and its message about women?

[Sheldonsheher]

John Lewis pushing this advert on my social media. Do they support oppression of women or is this a symbol of women’s right to choose .

@RumPidgeon JL has extremely strong diversity & inclusion aims as part of its brand.
Also what's wrong with a retailer extending its customer base?

Yeah sure.

RTFT Some wearers of the hijab are wearing it from choice.

My local JL has a display of hijabs and scarves designed to be worn by Muslim women. I am not Muslim so am not in their demographic for these items, but then again I am not in their demographic for maternity bras, mens boxer shorts, baby buggies, school polo shirts, running shoes and gas fired barbecue sets either. John Lewis probably researches the goods they sell and it doesn’t matter to them that different people buy different items.

Not in all cases. My daughter was born into a predominantly atheist family, with one Baptist and one Catholic grandmother. She chose to convert to Islam when she was 28.

Came up randomly for me too. On Mumsnet.

why are you not raving and M and S who have been pushing "modest dressing" for years?

I take it you've never met a Goth then?

Ahh is see we have moved on to "all women who make different choices to me are oppressed" as well as a strange side order of Royston Vasey-esque racism. Good, good.

And Next. I bought my daughter a burkini from there a few months ago.

Ah, well you have shown your true colours here. What ignorance!

Some women will be forced to wear it. In Afghanistan, Iran now. But saying that all the women who use the hijab are forced to wear it by men is just stupid.

They wear ankle length robes.

I don’t like it either, but department stores sell all sorts of things that pigeonhole or limit women. Stiletto heels hardly further women’s rights either, but lots of women, including me, occasionally, wear them,

I know the point you’re making - it’s a business decision - I was simply stating that I like that business decision as a dog owner!

God this thread is dreary, all the islamophobes having a field day even more than usual

^ quite
Some of the people on here who are saying that Islam is the only religion that oppresses women clearly didn’t look at the history of most current religions.

Are you saying that because JL is a British brand, that they can only cater and be sold to British people?

Sezane is a French brand that I’ve bought from - along with many other brands from other countries - so what’s your point hun?

I know. Many people are definitely team-dog these days!

👌

You can throw insults about ignorance but that doesn't make you right. I believe their choices are based on culture and upbringing and yes, we have influences in the west too, like women "choose" to shave their legs and wear make up. I believe Islam says men and women should dress modestly. I've never seen a man in one of those.

You wouldn’t find a Jewish prayer shawl in John Lewis! That made me laugh.

How depressing.

Other colours are available! They’re not all in black if you look at the website.

Well maybe they ought to start offering this too

I’m not remotely depressed. I like women being able to buy their clothes of choice from JL.