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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To think most LinkedIn posts are humblebrags in disguise?

23 replies

ThatBluntBee · 13/09/2025 16:02

All those “I’m so humbled to announce…” posts are just people patting themselves on the back. AIBU?

OP posts:
HuskyNew · 13/09/2025 16:05

Well yes. Obviously. It’s literally the point of linked in.

redgingerbread · 13/09/2025 16:06

Yeah, not even thinly disguised IME! LinkedIn is completely nauseating.

Heyhiitsme · 13/09/2025 16:12

That’s the point of LinkedIn. I need to post regularly for my job, and get better engagement the more braggy my posts are.

Timeforanewgame · 13/09/2025 16:14

LinkedIn is there for people to showcase their professional achievements. That's the whole point

thedevilinablackdress · 13/09/2025 16:22

What did you think it was for?

LeedsLoiner · 13/09/2025 16:24

It’s Facebook for business w4ankers

ThatBluntBee · 13/09/2025 16:27

thedevilinablackdress · 13/09/2025 16:22

What did you think it was for?

There’s a difference between professional updates and dressing up bragging as ‘humble’ humility.

OP posts:
MyDogHumpsThings · 13/09/2025 16:33

Are you new to LinkedIn?

RedRiverShore5 · 13/09/2025 16:36

Aren't they like glorified CV's, though haven't looked on there for a few years now.

Newsenmum · 13/09/2025 16:36

That’s the point! That’s what linked in and cvs are for.

Stoptakingmysellotape · 13/09/2025 16:37

I agree with you OP but it is literally the point of LinkedIn so perhaps just not the platform for you? It's a platform to promote and discuss professional posts, which includes promoting when someone has got a new job or qualification.

ThatBluntBee · 13/09/2025 16:42

Stoptakingmysellotape · 13/09/2025 16:37

I agree with you OP but it is literally the point of LinkedIn so perhaps just not the platform for you? It's a platform to promote and discuss professional posts, which includes promoting when someone has got a new job or qualification.

Maybe that’s why it grates on me because the line between genuine updates and self-promotion feels so blurred on there.

OP posts:
EarthlyNightshade · 13/09/2025 16:43

I hate humble bragging but even I use LinkedIn for self-promotion.

I've never seen a "humbled to announce" post though - I imagine these are mainly from women?

Stoptakingmysellotape · 13/09/2025 16:49

ThatBluntBee · 13/09/2025 16:42

Maybe that’s why it grates on me because the line between genuine updates and self-promotion feels so blurred on there.

Oh completely! I do find myself rolling my eyes sometimes! But also I do love seeing my colleagues and friends do well and I'm genuinely happy when I see a post where someone has got an opportunity they totally deserved.

ThatBluntBee · 13/09/2025 16:49

EarthlyNightshade · 13/09/2025 16:43

I hate humble bragging but even I use LinkedIn for self-promotion.

I've never seen a "humbled to announce" post though - I imagine these are mainly from women?

I’ve seen the ‘humbled to announce’ thing from both men and women, seems more about LinkedIn culture than gender to me.

OP posts:
Hoppinggreen · 13/09/2025 16:51

The whole point of LI is self promotion, nothing wrong with it

EarthlyNightshade · 13/09/2025 17:07

Just popped onto Linkedin and everyone in my feed is being "authentic". I feel a bit queasy now, that'll teach me not to check LinkedIn on a Saturday.

TheSwarm · 13/09/2025 17:25

Linkedin is a cesspit of cunts.

ACynicalDad · 13/09/2025 17:26

So is FB, you broadcast the best bits of your life.

GertrudePerkinsPaperyThing · 13/09/2025 17:26

LinkedIn is supposed to be self promotion isn’t it?

I don’t really use it except to update it when I change jobs and occasionally I’ll post a vacancy at my current work or repost one for a friend/ colleague but that’s it.

PloddingAlong21 · 15/09/2025 15:24

LI is literally an online CV where you big yourself up. It’s a network.

What is becoming annoying is politics on there with zero relevant to their business/what they do. Needs to be kept on Facebook.

BuildbyNumbere · 16/09/2025 17:12

ThatBluntBee · 13/09/2025 16:42

Maybe that’s why it grates on me because the line between genuine updates and self-promotion feels so blurred on there.

The point of LinkedIn is self promotion 🤦🏻‍♀️

Knnniggets · 16/09/2025 17:19

I once saw LinkedIn being described as "Facebook for the underemployed" which I must confess tickled me.

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