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Share your dilemmas and get honest opinions from other Mumsnetters.

Customers think eggs keep moving location - been in the same place for 15 years

105 replies

Klonc · 23/05/2025 16:47

Work p/t for a supermarket for 19 years now. Most days we get customers say ‘I wish you stop moving the eggs’. The eggs have been in the same place for 15 years. I’m not the only colleague that hears this. We do say they have been there for 15 years. A colleague got married in the two weeks that the store was closed for the refit and that was when eggs moved and stayed.

I wish customers would stop falsely accusing that the eggs keep moving.

OP posts:
Letmeuseanywordiwant · 01/06/2025 04:54

Ryeman · 23/05/2025 16:52

I can never find the eggs in shops I’m not familiar with. I suppose they don’t really ‘belong’ with anything else so are sometimes in random places.

Aren’t eggs always beside the cold section of a supermarket? Eg near cheese and milk?

Secretsquirels · 01/06/2025 05:04

I think it’s because by the baking things (where you, and lots of supermarkets have eggs) feels really counter-intuitive.

Most people refrigerate their eggs (even though they don’t need to be in a chiller in store) and most people use them for things other than baking. Plus most people assume that baking aisles only have longer life food.

They’ll have been looking for them near dairy chillers which is where they feel they fit best 😊

chatgptsbestmate · 01/06/2025 05:05

I can always find eggs. But olives seem to jump around all over the place

outthereandbeyond · 01/06/2025 05:26

The fuck did I just read? Not a problem.

sprungingspring · 01/06/2025 05:39

Adver · 23/05/2025 20:08

You do have to move things a bit because different things need move/less space at different times of year. There are teams of people working out the pros and cons behind doing so all the time- customers often think things just move on a whim when in fact supermarkets are constantly calculating how to maximise profits.

But when they move, people get pissed off and walk out

WitcheryDivine · 01/06/2025 05:47

I don’t care where supermarkets keep eggs (in our three locals one have them next to the stuffing and gravy, one next to the jam and one next to the pasta?) as long as they’re not on the end of the aisle AKA The Dead Zone. Supermarkets shouldn’t be allowed to keep any essentials of life there, it’s too cramped and hard to find. Our big Sainsbury’s did a rearrange and put all the sanitary stuff on the end of an aisle next to the checkouts which meant a) couldn’t “bloody” find it b) when you did you had to peruse and pick your pads in front of/amongst a horde of queueing customers. That changed back verrrrry quickly 😂

Ryeman · 01/06/2025 06:39

Letmeuseanywordiwant · 01/06/2025 04:54

Aren’t eggs always beside the cold section of a supermarket? Eg near cheese and milk?

No, they’re rarely there in my experience. Either home baking aisle, end of aisle (I’m looking at you M&S), some random cardboard stand (co-op) or any other random place.

MixedBananas · 01/06/2025 06:43

Ex Tesco worker. They did move in our store but also the isles changed often and that would cause havoc to isles that stayed the same. Confusion all around.

nhscompl · 01/06/2025 07:00

I used to work for a supermarket and had this all the time and it was always about eggs despite them never moving from the home baking aisle.

I think it was partly because we would get shippers of a certain brand and they would be placed near the chilled food, but obviously would run out or the promotion would end and there would be a shipper of mint sauce in their place at Christmas or disposable barbecues in summer!

Butchyrestingface · 01/06/2025 07:29

It’s the Mand-EGG-a Effect.

I’ll get my coat.

GRex · 01/06/2025 07:47

The problem is that supermarkets keep eggs out of the fridge to prevent condensation causing bacteria, but once home consumers keep them in the fridge to extend shelf life. So in people's heads eggs belong in the fridge, but they'll never be put in the fridge. I can only think of where to find them in one supermarket, and there it's in baking, but we mostly use them in omelettes so it's a bad fit. The best solution would be to actually move them to be near the fridge, but not in the fridge. Top of the aisle facing down to milk would be best, but I've never seen them stored there in any supermarket.

catin8oot5 · 01/06/2025 08:31

Floatlikeafeather2 · 01/06/2025 03:18

One supermarket I shop in (it likes to call its shops grocers rather than supermarkets) has eggs in 2 locations. Loose eggs are in front of the butcher's, deli and fish counters, whereas boxed eggs are near the baking stuff.

Loose eggs?

nomas · 01/06/2025 08:33

lnks · 23/05/2025 16:48

Does it really matter though?

Of course it matters, it’s annoying hearing the same unfounded complaint every day.

Do you work in retail?

nomas · 01/06/2025 08:34

catin8oot5 · 01/06/2025 08:31

Loose eggs?

I think they mean Morrisons. They have big crates of eggs and you can choose your own and fill up cartons of 6 with however many you like.

FlowersandElephants · 01/06/2025 09:26

I work in a supermarket and eggs are in the home baking aisle, I’m rarely asked for them!
However preserves were moved in October 2022 when we had a refit, customers ask me regularly why we’ve moved the jam when last week it was in a different location. They never believe you either when you tell them it’s been this layout for almost 3 years!

newrubylane · 01/06/2025 09:56

Mummadeze · 01/06/2025 03:33

M&S are always moving things around. It’s annoying. Saying that, I don’t think the eggs do move. Just all the things in fridges. I do think eggs are hard to find even when they don’t move. Agree they don’t have a natural place. It is my absolute big bear that supermarkets stop selling the products I buy 5 or 6 times a week. And then they do deny ever having them. Not saying you do it, but it is a thing.

Every time I find a pizza I like in Tesco they stop selling it a couple of months later. It's happened at least 3 times now and it drives me nuts.

CranberryBush · 01/06/2025 10:00

xanthomelana · 23/05/2025 16:50

It’s a customer conspiracy theory that we move things such as eggs to make them walk up and down every aisle and spend more money 😂

To be fair I think some of the merchandising moves are to increase sales.
Its such a lot of needless moves even when there aren't new lines that it seems like some of it is to increase products being seen by slightly changing location rather than customers just sticking to their same products in the same location and not looking at other things.

Toootss · 01/06/2025 10:07

I think it’s the muted colours and boring presentation. You don’t struggle to see packs of biscuits as they’re gaudy colours. Ive found them tricky to find. Stick a big cardboard egg or chicken above them please.

Floatlikeafeather2 · 01/06/2025 10:14

catin8oot5 · 01/06/2025 08:31

Loose eggs?

Yep. They're in trays and you choose your own. How eggs used to be sold.

babystarsandmoon · 01/06/2025 10:15

Some people have no idea that they are actually in a different shop.

My Dad doesn’t know the difference between most supermarkets.

Klonc · 01/06/2025 14:18

GRex · 01/06/2025 07:47

The problem is that supermarkets keep eggs out of the fridge to prevent condensation causing bacteria, but once home consumers keep them in the fridge to extend shelf life. So in people's heads eggs belong in the fridge, but they'll never be put in the fridge. I can only think of where to find them in one supermarket, and there it's in baking, but we mostly use them in omelettes so it's a bad fit. The best solution would be to actually move them to be near the fridge, but not in the fridge. Top of the aisle facing down to milk would be best, but I've never seen them stored there in any supermarket.

They were opposite the milk before they moved to their current place, 15 years ago.

Actually from memory, all the supermarkets that I have been to and noticed the location of eggs, its always by the baking ingredients. I don't take notice of location of everything in supermarkets, just what I buy.

OP posts:
Floatlikeafeather2 · 01/06/2025 18:15

nomas · 01/06/2025 08:34

I think they mean Morrisons. They have big crates of eggs and you can choose your own and fill up cartons of 6 with however many you like.

No, not Morrisons but yes that's what I meant. Loose eggs, loose oranges, loose apples, loose potatoes. Pick your own. I didn't know it would be a concept people weren't familiar with.

GRex · 01/06/2025 21:35

Klonc · 01/06/2025 14:18

They were opposite the milk before they moved to their current place, 15 years ago.

Actually from memory, all the supermarkets that I have been to and noticed the location of eggs, its always by the baking ingredients. I don't take notice of location of everything in supermarkets, just what I buy.

Well then the original error happened 15 years ago. There's still time to put this right, send them back to the top of the milk aisle!

Klonc · 01/06/2025 22:19

chatgptsbestmate · 01/06/2025 05:05

I can always find eggs. But olives seem to jump around all over the place

Olives at my work are located
. in the chilled section, just before the salad stuff - coleslaw etc
. On the shelves - next to the salad dressings/salad cream which is in the sauces section

OP posts:
minnienono · 01/06/2025 22:26

The reason I shop in Lidl (apart from being the closest, in walking distance) is they don’t change things about. However they have started this week doing cheaper prices for two packs which I’m not impressed with, I liked their fair pricing even if you only wanted one pack approach, I don’t need 12 burgers!