This morning whilst I was in sainsburys i picked up a really lovely outfit for a friend who has just had a baby, it cost £16.
My mother (who isn't usually pearl clutchy at all) initially said it was "beautiful, so pretty" when I showed her but upon telling her it was from sainsburys she appeared genuinely horrified by the idea that I would then gift it to someone.
I've heard comments before about supermarket clothes as gifts so AIBU to give it as a gift? We're "mum" friends rather than very close friends and to be honest if I were buying something from Next (or A N Other shop approved by my mother) I wouldnt spend much more than £15 anyway.
If it makes any difference I happily dress my own children in supermarket brand clothing and they quite often get comments about how lovely their outfits are!