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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

to find the twitter anti ad campaign against GB news ridiculous?

120 replies

smersh84 · 17/06/2021 13:17

it annoys me to see people on twitter demanding companies stop advertising there and boycotting them.
they don't even a real reason beyond I don't like it.
If you don't like it don't watch it
it literally hasn't even been on for 1 week.
why is everyone such an SJW these days?
do people think they are real activists over twitter?
do you people really think companies care about what they do beyond whether they make more money?
I know about the Epstein thing but that was one of their guests.
sorry a bit of a rant there.
im not trolling just angry

OP posts:
Wanttocry · 17/06/2021 14:23

@Wearywithteens

Fox News is a well established propaganda machine. This new venture is setting out to augment free and open journalism and set itself as being more representative of the mainstream. Andrew Neil is a well respected, experienced journalist. Free press is a pillar of democracy.
None of that prevents people giving their opinions online, or entitles GB news to advertisers though.
starfro · 17/06/2021 14:27

These Twitter people are awful, but not representative of the majority. They were trying to get it shut down before they even saw the content.

I won't be watching much of GB news, though Andrew Neil interviews are often very good so might watch them.

You shouldn't try and stop something just because you disagree with them. I used to enjoy the Farage show on LBC, despite being a Remainer. I also enjoy some of the left wing presenters too.

Wanttocry · 17/06/2021 14:33

These Twitter people are awful, but not representative of the majority.

I agree, and while I stand by my previous comments that people can tweet what they like and companies are free to listen or not, I am surprised by the extent to which the companies are assuming that the views on Twitter are the majority views. Especially since in a few weeks, once it’s no longer new, the vast majority of people watching will be the people who have no issue with the advertisers because they have no issue with the content. Other people might see clips online and be outraged, but those clips probably won’t include the adverts. So soon enough, it won’t matter.

highlighteryellow · 17/06/2021 14:37

I haven't watched GB news but it hugely irritates me when people try to shut down the opposing view, however they do it. Debate the issues if you want but don't just pretend the other side doesn't exist.

ramabanana · 17/06/2021 14:42

Advertisers should be free to decide what platforms they appear on and consumers are free to not purchase products based on those advertiser's decisions

The problem with social media is that only certain opinions are deemed as 'acceptable' and anyone who goes against this is met with a massive barrage of abuse that isn't necessarily reflective of how the general population feels. I'm sure there are many here that have been on either side of this for different subjects.

When this crowd attempts to force the closure of media outlets or forums/ chat rooms etc that do not match their opinions (even before they've had chance to do something 'wrong') then I agree that it is damaging to free speech as these platforms are being taken down by the loud few.

Whether GB news is unprofessional or not is irrelevant, that isn't the reason it is being attacked and we don't know if the advertisers would have dropped it for that reason with everything else going on.

Classica · 17/06/2021 14:44

Advertisers will do what works for advertisers. I thought everyone knew that.

Classica · 17/06/2021 14:46

The idea that they're being 'bullied' seems so naive.

everybodysang · 17/06/2021 14:50

@Wearywithteens

The response of companies trying to close down free speech from an outlet with very credible journalistic pedigree is very scary. Ironic that they platform on ‘no hate’ when actually it means ‘only agree with thing we agree with’. ‘Only broadcast news which fits our agenda’. Which is pretty totalitarian and hateful in itself.
what do you mean? What companies are trying to close down free speech? Aren't they just... pulling their ads? Broadcast advertising is often sold in blocks and sometimes big companies don't actually know where their ads will be placed; if they then see it's going to be bad for business then of course they'll pull them from that slot.

Their media sales team are 100% free to sell ads to all the other companies in the world.

bunnybuggs · 17/06/2021 15:09

@ramabanana

Advertisers should be free to decide what platforms they appear on and consumers are free to not purchase products based on those advertiser's decisions

The problem with social media is that only certain opinions are deemed as 'acceptable' and anyone who goes against this is met with a massive barrage of abuse that isn't necessarily reflective of how the general population feels. I'm sure there are many here that have been on either side of this for different subjects.

When this crowd attempts to force the closure of media outlets or forums/ chat rooms etc that do not match their opinions (even before they've had chance to do something 'wrong') then I agree that it is damaging to free speech as these platforms are being taken down by the loud few.

Whether GB news is unprofessional or not is irrelevant, that isn't the reason it is being attacked and we don't know if the advertisers would have dropped it for that reason with everything else going on.

I agree with this. If the companies in question wish to remove their adverts because they do not like any media that 'they think' does not represent their 'ethos' - they are entitled to do it. but this is a witch hunt that may come back to bite them. I for one (and I know many others) have noted which companies/organisations are boycotting GBnews and, in turn, many of us who are their customers will in turn boycott them - we are entitled to do that even if the Twitterers disagree,
JustAnotherPoster00 · 17/06/2021 15:11

Aww the fragility of some of these right wing snowflakes, market dictates how profitable ads will be, if your brands target audience is gammon then I'm sure they will happily advertise on there, unless you think the government should bring in controls to stop companies from pulling their ads? Grin

sleepygnome · 17/06/2021 15:21

It's great! Loads of free publicity for GB news and unlike the BBC, tv owners are not forced to pay for their broadcasts with the threat of fines or prison.

smersh84 · 17/06/2021 15:27

@JustAnotherPoster00 the companies can do as they please of course
the government shouldn't be involved. its more the campaign for people on twitter acting like companies should listen to them.
what I dont like is when they cave in to them they bought the ad space they must think they have a target audience there.

OP posts:
smersh84 · 17/06/2021 15:29

@everybodysang the companies aren't destroying free speech themselves it is the cancel culture brigade on twitter who are anti free speech. I don't know about buying ads but I assume you buy per channel
and GB news is the entire channel.

OP posts:
ThursdayWeld · 17/06/2021 15:29

For a group called "Stop Funding Hate", they seem to have a lot of hate for people that dare to have wrongthink.

Orf1abc · 17/06/2021 15:34

what I dont like is when they cave in to them they bought the ad space they must think they have a target audience there.

They didn't buy the ad space on GB News, that's the point. They pay an advertising agency that then decides, unless told otherwise, where to place the ads. Once the companies were made aware of where their advertising had been placed, they instructed the agency to remove it.

ramabanana · 17/06/2021 15:36

@JustAnotherPoster00

There's a difference between companies deciding to stop advertising based on the content of a channel, and stopping in response to a twitter hate campaign which is based on name calling and nothing else substantial.

You know full well it isn't a case just getting different advertisers when they'll be dragged through the mud in the same way regardless of what GB News does or doesn't do

Unfortunately most people will only start to care when one of their opinions doesn't match twitter 's and the names and abuse come their way

everybodysang · 17/06/2021 15:39

[quote smersh84]@everybodysang the companies aren't destroying free speech themselves it is the cancel culture brigade on twitter who are anti free speech. I don't know about buying ads but I assume you buy per channel
and GB news is the entire channel.[/quote]
that's not how it works, no.

'Cancel culture brigade' - these are not the words of someone who wants a genuine debate.

Mayorquimby2 · 17/06/2021 15:55

"Cancel culture brigade' - these are not the words of someone who wants a genuine debate."

Oh don't be so obtuse, of course it is and you know exactly what the poster was trying to convey.

They want an open and genuine debate, having set out their agenda that the people they wish to engage with in this genuine not trolling debate are people who don't even understand what they're own position in the debate is, in fact they don't even have a real reason beyond I don't like it.
And that they're only doing so because everyone these days is a social justice warrior and are part of the cancel culture brigade.
But they're definitely not trolling and they're definitely looking for a genuine good faith debate.

Which is why, to stop this cancel culture we have to cance........ Prohibit people from voicing their opinions on twitter in case companies take them in to consideration and act on them.

Whoarethewho · 17/06/2021 15:59

I don't watch the BBC or sky news any longer and will boycott those who actively boycott GB news. To much lefty wokeary virtu signalling out there. Led by the liberal twitterati. The stifling of free speech is terrifying.

DahliaMacNamara · 17/06/2021 16:05

To be honest, the only reason I know the channel has been launched is because of Twitter. It doesn't sound my cup of tea and I won't be watching. But I cannot bear being told I shouldn't like/follow/watch something because someone else has labelled it wrongthink. I'm sure lots of people feel the same, so I think the pisstaking could well achieve the opposite effect.
Most of it is preaching to the converted anyway. Both sides. Nobody wants to think the other 'side' might have a point.

JustAnotherPoster00 · 17/06/2021 16:07

@Whoarethewho

I don't watch the BBC or sky news any longer and will boycott those who actively boycott GB news. To much lefty wokeary virtu signalling out there. Led by the liberal twitterati. The stifling of free speech is terrifying.
They spout this same nonsense everywhere Grin Grin
Classica · 17/06/2021 16:08

That's the kind of thing you see tweeted by bots!

milveycrohn · 17/06/2021 16:09

Sadly, at the moment I am trying to avoid all news. News seems to be dominated by Brexit, Covid/Lockdown. I became very anxious about all the bad news and have found sometimes I am unable to sleep.
I have therefore stopped buying newspapers and stopped watching the news. (Obviously, a lot seeps through and I am vaguely aware of what's happening, without the constant analysis).
They are regulated by Ofcom, the same as other news channels
GBnews is advertised as an anti woke news station, though I am not quite sure what that means. Hopefully nothing about Harry and Meghan, which is the other main topic these days.

Mayorquimby2 · 17/06/2021 16:12

"I am trying to avoid all news"

Well then GB News could be just the thing for you

"Hopefully nothing about Harry and Meghan,"

Oh, nevermind

HannibalHayeski · 17/06/2021 16:19

It's ironic hearing people frothing about "closing down free speech", when they literally have a whole TV station catering to their revolting views!

It's like Julie Birchill complaining about being "cancelled" on 5 TV stations and 8 newspaper columns...

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