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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

Caroline Hirons flogging her stuff via the BBC

10 replies

Chicchicchicchiclana · 01/07/2020 20:35

Genuinely, why is this allowed?

Jo Whiley (radio 2 for those who don't know) is obviously mates with Caroline Hirons. So she gets her on for various interviews on her show which are not even thinly disguised marketing opportunities for CH.

Please can anyone describe to me how or why this is acceptable on the Beeb?

Yabu = yes, any BBC employed presenter can promote a vested interest's product with impunity.

Yanbu = no, the BBC is not a platform for advertising or marketing your mates products.

OP posts:
ButtWormHole · 01/07/2020 22:00

If you’re looking for a gossip about an influencer there’s a forum for that, not mumsnet. You’re welcome

whitershadeofpale · 01/07/2020 22:51

I get your point but anyone on the One Show, Graham Norton or any other chat show is there to plug something. They’d never get any guests otherwise.

covetingthepreciousthings · 01/07/2020 22:56

Surely you could say the same about Radio 1 DJs, a lot of them have musical mates who come on and subsequently flog their albums.. tours etc..

Chicchicchicchiclana · 02/07/2020 04:41

Ha! at your comment ButtWormHole (lovely username). Mumsnet is for discussing any subject under the sun. Also, I wouldn't reduce Caroline Hirons status to that of an "influencer" she is a business woman with products to sell. HTH. You're more than welcome Smile.

OP posts:
Peridot1 · 02/07/2020 05:10

The BBC regularly has authors on who have new books out. CH has a book out. Fern Britton had a book released a couple of weeks ago and she was Radio 2 promoting it. It’s how it works.

singtanana · 02/07/2020 08:05

Chris Evans did this all the time on Radio 2. I’m not too bothered about it, my choice to buy or not.

Macncheeseballs · 02/07/2020 08:07

I'm going to have to google her

CrowdedHouseinQuarantine · 02/07/2020 08:08

i did say yanbu, but after reading the comments i should change.
of course all guests are promoting something or other.

GingerFluffycat · 02/07/2020 08:09

I had to google to find out who she is.

So she's flogging face cream on radio...

Excellent product placement going on there Grin

LolaSmiles · 02/07/2020 08:10

I've no idea who this woman is. Misses point of thread. Smile

Though seriously, isn't it common for artists and celebrities to do the media rounds when they have a new show, new album, tour, new venture coming up?

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