Why are ASDA normalising paedophilia and Child Abuse?

[Sunkisses]

Is it OK for ASDA to send parents emails linking to an organisation that normalises paedophilia with red flag phrases such as "love has no age", and recommending books for children that contain explicit descriptions of child sex abuse? Why are they doing this? Are ASDA experts in home schooling and safeguarding? More details in this excellent thread by Safe Schools Alliance: twitter.com/SafeSchools_UK/status/1272638132589035520

Well isn’t it interesting that this information pack has now been edited. It’s almost as if someone has looked at it, thought ‘oh shit’ and deleted the inappropriate text that we have highlighted as a safe guarding concern. It’s as though they’ve agreed with us!! How weird.

We did one Asda food order in lockdown and half the stuff didn't arrive. They (as part of Walmart) will be first with the chlorine chicken and hormone meat.
I'm done with them.

TheIne
Good work, now they've gone and done a corporate cover up and left the paper trail!

My DH (high earner, not that it matters but gives an idea of budgeting power) has done quite a lot of his incidental clothes shopping with George at ASDA since M&S/JL et al decided they could start telling women straight out that they had no right to privacy, safety and dignity.

He also despises the current trend toward corporate wokeness, virtue signalling and arrogance in lecturing us even more than I do.

He won’t set foot in an ASDA ever again, I can guarantee you that right now. None of our food shopping will be done there ever again (which tbh isn’t a loss because it’s not great. But during lockdown has been one of our two realistic options for delivery).

I find it weird that Asda's response to a corporate fuckup on this scale - promoting "love has no age limit" to primary school children nationwide - was to sneakily edit the offending lines, rather than to review the partnership, sack some team members, and issue a heartfelt apology.

This will have been approved by the ExCo - top senior management of the company, there is no way they'd sack one of their own team and implicate the whole team as either approving it, or being daft and not knowing.

I can understand a company making a mistake: delegating a job to a department or outsourcing the project to a seemingly above board concern, and not overseeing what is going on.

But they should OWN the mistake - in this case a grossly indecent mistake - and recall all the packs immediately.

@Michelleoftheresistance

They are using LGBTWhatever as the trojan horse for this, it has been a strategy for years.

When this finally crashes down in scandal, and we're close now, LGB people will be tarred with the same brush and decades of work on gaining social understanding that being gay doesn't equal being sexually perverted or a risk to anyone or trying to groom children will have been undone.

Fucking annoying isnt it. And the pendulum will swing wildly the other way until people realise when they are being groomed to groom children and do something about it, not just agree with every word. Critical thinking needs to be taught again in schools and colleges and universities all over.

Have tweeted and emailed CEO. As a children’s social worker for over 30 years, I’m beyond horrified.
Made worse by the underhand method of its introduction, and now the pathetic attempt at a cover up.

They should not be allowed to get away with this, ever. I will not forget.

Not good enough to edit the pack - they should be withdrawing it, the company who have put this together have shown themselves to be totally unsuitable.

The CEO should also be thanking the women who have brought this to his attention and sacking his incompetent team.

Has anyone contacted the press about this? Someone should soon! I would but I'm not experienced in that kind of thing. I imagine they would pick it up very quickly!

Lord, I have just found the extract you are referring to with the six year old. Absolutely unbelievable. How is this not in all the papers? It’s like something from Brass Eye.

Can people who are on Twitter tweet it to some newspapers?

Asda are big advertisers, I imagine.

cheeseismydownfall Great post. I'm actually more shocked that people are shocked to be honest!! There's absolutely nothing new here. This has been coming for years. Wake up people. Not all of us wear tin foil hats btw!!

Maybe the CEO believes in a least said soonest mended approach.

Whatever communication they'd put out in response is going to be hugely embarrassing and juxtapose the brand Asda with illicit materials.

At the end of the day, they have publicly and proactively endorsed resources that can be seen as grooming young children.

Maybe they believe that a few mums on Mumsnet moaning about this are an insignificant minority and that they can do without our custom.

It's surprising that it hasn't been mentioned in the tabloids yet. After all they have a story about a mum and daughter being asked to leave an Asda store due to wearing crop tops.

Yes, this has been happening for years. And we’ve been talking about it for years and warning people where it was going, for years.

And here we are.

@SpokeTooSoon

Lord, I have just found the extract you are referring to with the six year old. Absolutely unbelievable. How is this not in all the papers? It’s like something from Brass Eye.

It's definitely noncesence!

Let's see if Roger Burnley has the decency to admit to this and make some reparations.

Like someone else mentioned- couldn't they find a suitable children's charity to donate to?

Asda has kicked off 2020 with the announcement of new appointments to its Executive board

corporate.asda.com/newsroom/2020/01/07/asda-starts-new-year-with-fresh-board-appointments

Meet the team
corporate.asda.com/our-story/leadership

I wonder if the members are all on board (sorry) with this woke child abuse promotion targeted at their customers.

Only two women on there? What a joke they are!

Fucking hypocrites.

It might be worth also emailing:

Anna-Maree Shaw
Chief Customer Officer

Anthony Hemmerdinger
Chief Operating Officer

And yy to tweeting the press.

I've had a reply about my complaint email:

Good Afternoon XXX,

Thank you for your email regarding the home learning packs produced by our charity partner Diversity Role Models.

Diversity Role Models is a charity that works with young people and schools to prevent bullying related to gender and sexuality. The home learning packs are intended to celebrate diversity and help parents to talk to their children about LGBT+ issues.

We recognise that some of the materials in these packs can be interpreted differently than intended and apologise for the concern this has caused you. We will work with Diversity Role Models to make sure any future content that we share is clear and not open to misinterpretation.

Regards
Asda Executive Relations

Despicable.

NOT GOOD ENOUGH.

So no one has put an actual name on that reply?

I've had a reply about my complaint email:

have you ? Does it look like they have actually read and processed your email or could that be a boilerplate reply possibly written by a bot ?