I view it as a rather slow burning comedy..
The pub is the source of information, if you want a plumber or an electrician, you will find out who is good and who takes your money and pisses about for six months.
You'll likely discover who are the forceful personalities, who are the 'influential' people, who are the 'people who think they are influencers', who is on the local council... who thinks who is a total prick but won't say anything to their face.
Be friendly and smile but don't try too hard.
Definitely DO NOT frighten the horses...
Go to some of the local events, not all, but some - You needn't show up to the weasel throttling festival AND the tractor pulling AND the welly wanging AND join in the young farmers fancy dress pub crawl all transported by tipper trailer and tractor, and it is not obligatory to ride to the pub on your horse because you got done for drink driving... but you know, take an interest.
Mostly I find people are curious and nosy, and are on edge lest someone causes trouble like, scaring the horses, moaning about cows making a noise or pooing on roads (or here, standing by the road looking 'menacing') or, running over sheep and not stopping or telling anyone...
There will always be a twat or three, there will always be nosiness and curiosity and people will always fill in the gaps if they don't know the details...
But they do it to everyone and something else will happen tomorrow and they will be chuntering on about that instead of you, in no time at all.