Would you throw this leaflet away?

[Cleaningismything]

I'm in the process of starting my own cleaning business, and I just wanted to ask, if you got a leaflet through your door from a cleaning company, would you throw it away with all the other stuff or contact them if you needed a cleaner?

Just trying to figure out what's the best way to advertise. Thanks

Throw away.

Excellent service and word of mouth is all you require.

sorry -straight in the bin for me. I only ever employ cleaners that have been recommended by friends.

I throw leaflets away, unless they have glaring spelling and /or grammatical errors, in which case I outline the errors and post to the address - if there is one - in an unstamped envelope.

Sorry, I am a pedant who hates public spelling mistakes! To my way of thinking if you can't be bothered to check your leaflet, or get someone else to check it for you, then whatever service you are offering is likely to be sloppy as well.

Disclaimer , any spelling mistakes in this post are down to autocorrect.......

Leaflets go in bin..... I find the paper waste annoying too!

I have used people advertising locally on FB...

Are there any local FB groups?

Dogwalking FB groups (may want you to clean house after their muddy springer spaniel?!), local parenting groups. Large employment groups? Hospital noticeboards for staff?
Advertise in local coffee houses?University noticeboards...

Ask your FB friends to share your ad if they have pals in your area?

Find what's unique about you?? Fast? Personal? Responsive? Uses natural cleaners? Discreet?

Concentrate on social media, I am not FB parenting groups and there are several requests for cleaner recommendations a week

I saw a cleaning leaflet and out of all the leaflets through my door it was the only one I looked at because I'm looking for a cleaner- I guess people just take notice of things they're looking for?

Oh gosh, I didn't expect so many replies. So far, I'm still doing the leaflet drops, just in case :) will also make a website and a Facebook page for my business. And will also advertise in my local shops, on suggested websites like next door.com, bark.com and gumtree. Will also have a look at magazines/newspapers as another PP suggested.

I'm so excited about this journey, being a newly single mum and now that my youngest is starting nursery in September, it feels so good to be getting out there and doing something. Been a SAHM for 5 years, so yeah I'm excited about this. Thank you everyone again.

I look at leaflets if they relate to something I'm in the market for. I can't afford a cleaner, so I'd be recycling that one, but I think leafleting is a good idea - I've used other services that I have found from leaflets.

I'd throw it away.

Just as a side note, if you go for it, so not use the glossy stuff. Something in it makes dog saliva like glue. Many dogs have had their mouths glued shut from chewing them, I know it wouldn't be on purpose but it does get people a lot of bad press i.e dominoes. Just a work of advice 😊

Also if you do make them, put in big letters "are you tired of picking these up? Let me do it for you!"

😂😂

Not sure this will be so effective with cleaning as people want a recommendation usually, but you could try paying for sponsored posts. You can target location, lifestyle interests any anything else you like. And it's really cheap.

Sorry meant to say on Facebook

straight in the recycling unread. Or if I get out in time, you'll get it back. Don't litter my house, use the damn internet to advertise!

I look at leaflets but they always go in the bin. However, if I actually wanted a cleaner then I would look at any website you have

straight in the recycling unread. Or if I get out in time, you'll get it back. Don't litter my house, use the damn internet to advertise!

Not sure this will be so effective with cleaning as people want a recommendation usually,

But everyone have to start somewhere though

I don't want a cleaner, so I would recycle that particular leaflet, but not be annoyed by seeing it. If I was vaguely thinking about getting a cleaner and saw a leaflet from one I would probably read it and give you a ring - but then I would end up recycling it after that, so it probably makes better ecological sense to advertise online.

With cleaners, I'd always go on recommendations or if I'd met someone.
I would maybe offer something on the leaflet, no obligation meeting to assess the home and cost of a weekly clean, 50% off first booking or some sort of loyalty scheme.
People will look at leaflets if there's something in it for them, but less likely if it's just info.

It's all word of mouth for cleaners I think. Unless your planning to do commercial stuff, then I'm not sure how it works

Cleaners are like gold dust round my Mum's way (quite wealthy area) and she couldn't find one for ages as the agency ones didn't turn up/were crap and all her friends' cleaners were fully booked or could only do times of the day that didn't suit my Mum. The one she has now (lovely) is one I found for her when I went to visit her and there was a leaflet (actually a handwritten note) in her porch. Our cleaner said she didn't get a great deal of response from that leaflet but got two jobs from it (including Mum) and of course has built up more work though word of mouth from there.

Another vote for Facebook - put the leaflet money towards Facebook paid advertising which can be targeted to areas relevant to you

I've binned 5 leaflets today. Didn't even look at them.

I keep cleaners leaflets because as soon as my son gets his free hours at nursery I'll be employing one.

The last thing I need in my house/life is more bits of paper. My kids are at resolutely antediluvian schools which communicate by piece of paper in child's bag only. I sometimes have trouble finding my fridge door under them all. So I would, rather unreasonably, feel hassled.

Get a very good, GDPR-proof website sorted instead.

Hi OP

Have a really careful think about what to call yourself. Thnk about what people may google if they were looking for a cleaner. eg if you have a particular geographical area it may be better to call yourself Wandsworth Cleaners or Brent Cleaning Services rather than Pink Fairy cleaners or something "nicer" but less easily discoverable on google. If I was looking for a cleaner and didn't have a recommendation, I'd Google "My Town Cleaners"

Good luck with your new venture!