AIBU to be shocked at Burberry? Is this usual?

[BobblyBits]

I didn’t realise luxury companies did this? Isn’t this why they have outlet stores to dispose of goods at cheaper prices? I understand they captured the energy from burning the produce but what about the energy and resources that went into creating those resources? We’re depleting the Earth enough as it is!
www.bbc.co.uk/news/business-44885983

I’ve heard of places who cut off the labels then sell the items. You don’t know what brand it is, it’s just A Dress. I heard a websites like everything £5 get their stock like this.

M&S do this as does Debenhams.

Label less clothes appear in charity 'fashion shows', discount and charity shops, but sometimes, the origin of the clothes is obvious.

Workers are paid to cut out name labels, but they have to leave the care labels in.

Sometimes they put in a self adhesive label, but more often than not, the address or brand is left on the care labels.

Manteray from Debenhams shows up at the Salvation Army shops and Per Una shows up at charity dos where someone shows up with a rack full of clothes and a percentage profit goes to the charity.

All the 'big', high end, designers do this to protect the brand, rather than their goods showing up at TK Maxx.

This will have no negative impact on Burberry whatsoever. Their customers won’t care and are probably happy that no one can get hold of it through bargain bins and a bit of publicity to get the brand in the news again.

I wonder how many people on this thread::

Buy from shops who use unethical labour to produce the clothing they buy

Have purchased counterfeit sunglasses, bags etc

Why would anyone want a Del Boy Trench Coat?!

But it is ‘t about pointing fingers it is about a company that feels that to save a brand they resort to burning excess stock ... just wrong ...

Tbh its not clothing i thought anyone under 80 would wear. Didnt realise it was meant to be expensive. Just glad i dont have to budget or ever the want to wear anything like that. Sounds very emperor new clothes. Is it a new brand?

Is it a new brand?

Yes. 1891- so really new!

Sorry 1856!

@london!! HRH wears Burberry!

There is not a high street brand that buys clothes made ethically - M&S were the last retailer to do so and people complained they were too expensive.
It is in the power of every poster to make all brands produce ethical goods - just do not buy anything produced unethically. If we all did it, manufacturers would change overnight.
Consumers are entirely responsible for the behaviour of producers.

Anyone who has ever bought into a ‘luxury’ brand for its perceived status and exclusivity is equally to blame as the companies themselves.

21st century consumerism has deified these brands to the point at which gratuitous waste and environmental vandalism is deemed justifiable to protect the sacred status of the ‘brand’ and the mugs who buy into it.

Don’t like it? Stop moaning, start voting with your feet and opt out.

I'm not sure why anyone's shocked. Sharp practices are endemic. Waste is built in.

It's cheaper for luxe goods brands to trash stuff than it is to devalue the same things.

I am always a bit flummoxed when people are surprised by the obvious results off the system in which they live.

If they sell to the poor abroad say people ship the products back h ere so it's hard to avoid just being rid of it . Burberry is an interesting brand as it got trashed a few years ago so presumably they have had to do a lot of work on it to try to redeem it.

"I am always a bit flummoxed when people are surprised by the obvious results off the system in which they live."

Quite! Capitalists are capitalist - shock horror.

"It's cheaper for luxe goods brands to trash stuff than it is to devalue the same things."

some of the cheap companies do it too.

there's a bit of an issue with me and my best friend on stuff like this. She actually queues for hours to buy limited edition things and buys all kinds of stuff and just thinks "I want it". I have opted out of buying things as much as I can and she just doesn't get it.

hopefully the coverage of this will make people think a bit.

Burberry used to have outlet shops. They closed the one in Gun Wharf Portsmouth. Chinese flock to the brand, I don’t know why they don’t sell at half price tbh.

There's a Burberry outlet at Bicester that seems to turn over loads of stock.

Surely all clothes producers are doing this? Even having a sale doesn’t clear all the items. I live near an outlet and they certainly don’t clear all stock either.

There should some sort of riddiculous fine,£500 per item or similar. Hitting them where it hurts is the only thing that will work, they don't give a shit about the enviroment.

*Be

This is just so depressing. How can an individual consumer make the slightest dent in overconsumption in the West when all these companies behave so atrociously? How is my paltry efforts at reduce/reuse/recycle actually making a difference? I shop from charity shops, I walk as often as possible, I barely eat meat, etc etc. And then I find out about this sort of thing! I'm disgusted.

This just disgusts me. We have so little care for the planet

Yep, usual I think as a way of protecting the brand.

I had a relative that worked for Clinique ( or the parent company which included Radox I think). He would often share bags full of Clinique cosmetics and beauty products. He talked of 'skips' full of products to be disposed of routinely.

Conversely there is always a lot of Boden stuff on eBay - so why pay their full prices? Boden clothing can be bought from the 'factory' job lot priced per ton. No choice of items and all to be ironed - but must affect the brand sales.

Not sure I was clear above! We were given the odd bag of stuff - the full skips were tipped.

Yup, fairly standard practice. It’s outrageous and an appalling waste. However, I have heard that the value stated is the RETAIL value as opposed to the cost price. Believe me, the cost price is far, far below the cost price.

Companies such as this are dealing with international customers who will spend thousands of pounds in one order. Burberry et al need those customers and those customers will not want to see the brand on any old Z lister! Sadly, that’s the way it works in the luxe market.

Doesn’t make it any better though.