It is not a women's role to please everyone else all the time to the detriment of themselves - even if the does result on adult baby tantrums on instastories.
This is such an astute comment.
SurfingUSA I believe an influencer can be both ethical and authentic, and earn an income from Instagram.
Paid advertising and affiliate marketing need to be clearly disclosed as per the ASA guidelines (and the guidelines in my opinion are like CMS child support calculations: a starting point). I've no problem with anyone earning an income from their endeavours as long as the intended audience/consumers are made aware THIS IS PAID ADVERTISING. So many women, who are otherwise probably lovely mothers, friends and partners, ripping their audience off with hidden advertising. Such unethical behaviour. So much for women supporting other women. I don't want to be clearing cookies from my device continually because you don't like the look of #affiliatelink on your temporary instastory.
I would like to see #gifted products consistently marked as such and genuinely reviewed. As I noted in an earlier thread, the Sunday newspapers used to be given complimentary travel tours and accomodation which they reviewed honestly. I seem to even recall pros and cons dot points: the location and views were superb, the bathroom was immaculate but the pillows need replacing and the milk provided at breakfast was stingy. That sort of constructive feedback is useful for the hosts and the consumer. #withoutfearorfavour An honest review would demonstrate to me that an influencer is ethical and authentic, not just selling themselves out for a pair of #gifted flip flops.
I strongly believe that children should not be online props for their parents whether that's for blog content or Instagram advertising. I've been having this discussion for at least a decade since the very early mommy bloggers appeared. We don't own our children or their online footprint - we don't yet know what the implications are of having a vast online footprint from childhood. Once you trade a child's privacy for that pair of #gifted flip flops, you can't get it back. Having said that, the odd family photo on Instagram that doesn't contain advertising either hidden or paid? It's not what I'd choose, but no one will go straight to hell for it. I suppose it adds to the account's authenticity.
The question is: are there any influencer accounts that meet this criteria? There are some that come close, but it's usually the whole gushing about #gifted products that lets them down. It would be helpful if the ASA had tighter guidelines around this, particularly in regards to alcohol.