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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To be surprised that M&S has a section on their website for Modest Clothing?

934 replies

Scabbersley · 29/11/2017 09:07

here

What's that all about then? Why does it warrant its own category?

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UterusUterusGhali · 29/11/2017 09:16

I thought we spent a lot of time telling girls they could wear what they want?

Yeah. We did. And some women want to wear long sleeved tops or low hemlines.
Do you have a problem with that?
Or is it only ok to wear what you want if it's skimpy?

fourcorneredcircle · 29/11/2017 09:16

This is their current “googleable” selection. Bright colours, different fabrics, flattering cuts.

Clever M&S modest clothing is HUGE and not just in Islam. As others have already mentioned also some forms of Judaism and Christianity. Men have to ascribe to modest dress too.

Scabbersley · 29/11/2017 09:17

Thanks 60sname thats interesting

So its a business thing to appeal to religious groups and its become fashionable generally. Interesting.

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fourcorneredcircle · 29/11/2017 09:17

Whoops, link. www.marksandspencer.com/l/women/modest?&mcptredirect&mcptlink

Scabbersley · 29/11/2017 09:18

so uterus, is wearing a vest and shorts now "immodest"

Because I hear that a lot in defence of men's sexual assualts.

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UterusUterusGhali · 29/11/2017 09:19

Jesus wept. No. It's not the same. Hmm

Modestwear is just what it's called. A handy hashtag. Everyone knows what to google if they want a certain style of clothes. Like cruisewear is a thing you'd google if that's your bag. Or "cocktail dress".
C'mon surely you understand how search engines work?

lionguard · 29/11/2017 09:20

It's a great idea. It's going to be much easier for people looking to cover up to find what they want.

Can't get excited about the word "modest" either to be honest.

Women can wear what they want - those looking to wear modest clothing can find it easily. Win win.

Gingernaut · 29/11/2017 09:20

www.marksandspencer.com/l/women/modest?RESPLP

It's a few outfits put together from their current collections.

If they want to look like they've been dressed by the colourblind, anyone can browse a very limited selection of outfits which have been costed and accessorised.

No headscarves here......

UterusUterusGhali · 29/11/2017 09:21

Fucking hell are you deliberately being obtuse?
Why?

What do you have to gain?

SherbertFizz · 29/11/2017 09:22

Personally I think 'modest' is completely the wrong term...am I immodest if I show my neck/wrists/ankles? No, I am dressing in a manner that is perfectly modest and acceptable in our society. The word 'modest' is being used in a very strange way by some...presumably for reasons to do with their religious beliefs.

Gingernaut · 29/11/2017 09:22

As someone who has a skin condition and has lots of very wobbly bits, I wear what would be considered modest outfits.

I'm not wearing any of that gear, though. Confused

WorraLiberty · 29/11/2017 09:22

This sort of thing used to be called 'Winter clothing' or 'warm clothing'.

I expect men are able to find long sleeved tops, jeans and trousers without using the word 'modest'.

Gingernaut · 29/11/2017 09:25

"Modest" is one of those dog whistle terms which people equate with just Islam.

Forgetting there are Orthodox Christians, fundamentalist Christians, Jews and people of other religions as well.

ArcheryAnnie · 29/11/2017 09:28

I am happy for M&S to sell whatever they like, and supply both clothes that cover up and clothes that reveal.

BUT - like others here, I hate hate hate for M&S to describe clothes that cover up as "modest", because this implies that other clothes are "immodest". This isn't just semantics, but feeds into real-world bullying of women who don't necessarily want to be covered chin to ankle. It's really really regressive and wrong and has negative consequences for women.

And the thing is, I'm one who loves to cover up! If you ever glimpse my elbows, then from my point of view I'm practically naked.

makeourfuture · 29/11/2017 09:28

Mayim bialik

Just as a note: she has a 200+ IQ.

ReanimatedSGB · 29/11/2017 09:31

I also dislike the term 'modest'. Misogyny is increasing, again, and women still need to be able to choose to run around in a thong and a pair of nipple tassles, if that's what they want to wear, without implications that they are bad people who deserve harassment.

ArcheryAnnie · 29/11/2017 09:31

Modestwear is just what it's called. A handy hashtag.

UterusUterus have you ever seen mums in the school playground, waiting for their kids to come out, have a go at another mum for her "immodesty" in showing her upper arms? I have. Casting some clothes as "modest" isn't just a "handy hashtag", it feeds into real-life bullying of real-life women.

munkynutts · 29/11/2017 09:32

I dont believe the word modest should have been chosen. Its disingenuous. Some ideas:

  • No-skin
  • Covered
  • Concealwear

Modest is a positive that implies a negative elsewhere.

Surprised they didnt go all out and call it moralwear.

astoundedgoat · 29/11/2017 09:32

In theory I like the idea, but at the same time I don't think it really warrants a whole section on a website. Surely a tag would be fine? I mean, I don't need there to be a section for grey clothes on the M&S website, I can just search for grey and all the grey clothes come up.

But then I guess they know their business - if they're seeing lots of searches for "modest" then they can see (hope, pray) that they're going to make more sales if they highlight it better, and good lord, M&S needs to sell more of their weirdly printed clothes to SOMEBODY.

The only irony is that if you were going to ask me which shop on the high street was the most "modest" overall, I would have said M&S - I feel that there may be a significant overlap between Modest section and the "all women's clothing" section...

Solasum · 29/11/2017 09:32

I am not sure that skinny jeans/leggings or whatever those are are ‘modest’ anyway.

ReanimatedSGB · 29/11/2017 09:33

Oh, Mayim Bialik is a thoroughgoing misogynist. She wrote a nasty piece about women in the media dressing too sexily and having themselves to blame for assault - unfortunately, some women who grew up percieving themselves as 'not pretty' do tend to get hung up on the idea that 'pretty women' are the ones to blame, rather than men.

Mishappening · 29/11/2017 09:35

All that strikes me about the outfits in the M&S link is how remarkably crap they are.

Valentine2 · 29/11/2017 09:35

I didn't much like the name they gave to it. But I couldn't think of any other name either. Either way, the clothes are far below even the M&S standard. I am still not over the frilly greasey sleeves on every dress they could stick it to.

BitOutOfPractice · 29/11/2017 09:35

It's not M&S that have invented this term though. It's a well known phrase that M&S are using to optimise its visibility on google

BitOutOfPractice · 29/11/2017 09:36

M&S is using Blush