to want to kill anyone that uses the word hygge

[roseshippy]

Just browsing books on Amazon. All this fucking hygge bollocks.

Fuck the fuck off.

Absolutely bollocks.

I thought he would actually die laughing when my mother pronounced it 'higgie' though.

I think my mother last pronounced it hooga. DH and I are similarly unimpressed. They seem to be going for it as some kind of lifestyle goal now and occasionally link me shit which sounds cultish. Baffling.

YANBU. The Norwegian "hyggelig" is a much better word. Sounds a bit like "higgeley"

That's just the adjectival form, which most definitely exists and is used in Danish. Norwegian is, in essence, still Danish. That's how I can get paid to translate from it despite never learning a word of it in my life.

It's hard to explain. There's the cosy side of it but also an insistence on balance. The Swedish concept of lagom is similar - its touted as a lack of excess, a sense of moderation, but the downside of it is a lack of striving and a degree of tall poppy syndrome.
As a Brit living in Sweden I'm still negotiating the social mores here. I'm not sure i like quite a few of them

It's like the use of lagenlook to describe every droopy misshapen piece of shit item on eBay 😡

Klaphat - bare hyggelig! Norwegian and Danish are quite interchangeable - presume it's the Germanic root. I just think hyggelig looks and sounds better!

How do you pronounce hiraeth - is it 'hear-wraith'?

What's Tall Poppy Syndrome?

The Aussie press has picked this up too with some friends i know posting loads of this bollocks on facebook during their winter.

Annoys the hell out of me as I have lived in Norway, Sweden and Denmark for stints due to work and can say they aren't any more special than the UK US or Australia, and to a large extent i think i prefer the former however if you were poor you might prefer Scandinavian countries due to their generous socialist systems.

The equivalent would be there press in Sweden suddenly running loads of articles telling everyone why drinking at the pub after work is so awesome. Or that the latest fad food is an awesome Cumberland sausage or pork pie.

I think i may have to go for dinner now..

Another swede "mysig" here. Sparkly, its more to do with a mindset than cushions. It is about savouring and treasuring the moment and eachother. So for example effort is made to create a warm, enabling inclusive and welcoming environment or atmosphere (hygge/mysigt).

I'd got the impression that the Danish meaning of hygge was being all comfy and cosy in your favourite house jumper and slippers while clutching a decent cuppa. However, the British definition of "hygge" seems to be a means to extract megabucks from gulible hipsters for the right slippers?

It's hard enough being sharp-suited when you're out but the pressure to extend that to your cardigans as well is too much.

I prefer the meanings that it's to do with a mindset and makng an effort for being welcoming. Interesting about the Tall Poppy Syndrome aspect though. I think the UK can be like that too but in a different way.

Hygge sells stuff I guess. Wonder what product couldn't be better flogged with the addition of hygge? Rampant Rabbit maybe?

As a Brit living in Sweden I'm still negotiating the social mores here. I'm not sure i like quite a few of them

Agreed. Janteloven (AKA the tall poppy syndrome you speak of, I assume) can be problematic. It even seems to suppress any form of 'hey, listen to this awesome thing that happened to me!' followed by everyone being excited on the other person's behalf - not only is it not acceptable to brag, it's not even ok to have good things happen to you. It seems like a weird inability to genuinely be happy on behalf of other people due to seeing absolutely any mention of such things as bragging.

redexpat Snap! I lived in the Triangle Area for six years and was astounded that Helen Russell had such a good time. That said, I had a wonderful time when I couldn't understand much Danish...

(Since I moved to a bigger city things have been a lot less unpleasant on a daily basis.)

There was a really great blog by a Danish ad man back in the day about how 'hygge' in Denmark is used to avoid difficult/deep conversations. I can't find it, I guess he took it down. But it's so true.

It's not just about candles and cushions!

Love the name klaphat

"Hygge sells stuff I guess. Wonder what product couldn't be better flogged with the addition of hygge? Rampant Rabbit maybe?"

www.huffingtonpost.co.uk/entry/hygge-ways-to-make-sex-more_uk_582d7189e4b0b8f7700fd843

Ah this annoys me so much. We have the same concept in Norway, yet it's all about the bloody danes. And it's not a case of getting some fluffy blankets in! You need a bit of hygge in the Nordic countries, in winter esp, because some places have only 3 hours of daylight and there abouts!

Just reading the thread now when I see this

No, it's not. Cosy works just fine. Now fuck off.

Made me laugh!

Shall resume now

TrueBlueYorkshire Wed 07-Dec-16 16:54:52

"The equivalent would be there press in Sweden suddenly running loads of articles telling everyone why drinking at the pub after work is so awesome. Or that the latest fad food is an awesome Cumberland sausage or pork pie."

They do. The most traditional and famous coffee shop in Gothenburg turned into an Irish pub over a decade ago. They used to serve beautiful cream gateaux with Gustavus Adolfus' image in dark chocolate on 6 November, to commemorate the battle of Lutzen; now they serve Guinness instead. Because drinking in a pub is just so much more sociable and genuine and indicative of your ability to relate to real people.

My DM has a cookery book which is all about a couple of Swedish journalists going over to Bath (or somewhere) and discovering Teatime with a capital T. As if nobody ever brewed up in Sweden.

I'm so glad i'm not on facebook anymore, i can actually picture who's at the hygge and it would be a bit vommy.

Hygge has gon right past me. I hadn't heard about it until this thread.

YA so NBU! I knew as soon as I'd seen maybe three articles about hygge that it was starting to piss me off as a concept. Obviously I've got no issue with its place in Danish culture and language but over here it mainly seems to be a lifestyle magazine thing to do with fetishising candles, hot chocolate and knitted socks.

My danish friend uses it, anybody else can fuck right off.

Why thank you, Wonderflonium.

YANBU

Anyone who hygges near me will soon have their candles snuffed out and a sharp North wind blowing in their direction.

Surely a British winter is all about sitting in a drafty house enduring freezing temperatures and saying 'nah, no need to put the heating on'. Even when there are icicles hanging from your nipples and your spirit has been crushed.

Like a hardass un-hygge motherfucker.

Purple the Danes get all the Scandinavian attention. You Norwegians need to tart yourselves up, show a bit of leg and push yourselves forward a bit more.

I love hiraeth. So much more than longing.

Wonder if the Scandis have anything as good as 'snug as a bug in a rug'? but then they've probably solved the pet flea problem.