A lot of statistics would say that it is 100 women killed to 30 men. And let's not forget that men are ridiculed for talking about having been abused and women are almost never prosecuted when a man is brave enough to speak to.
The notion of the "evil man" is certainly sexist. Ah unhealthy relationship almost always has unhealthy behaviour in both partners which grows in an unhealthy pattern.
I find the level of abuse on this thread towards y chromosome victims to be extraordinary.
What is notable about the advert is how gendered it is. "It's not right to tell your girlfriend what to wear". That's the first point and it's a ridiculous one.
One of the first aspects of control a woman seeks is over a man's appearance. Women discuss this and think it is entirely normal and " for his own good ". Which it isn't. It's an issue of women's power and appearance amongst their peer group.
Although this can be done in a largely non abusive manner, many women belittle men into their own clothing choices, taking away any limited freedom that man has had in clothing compared to women. It is accepted and normal - men are not allowed to resist. Even they will find their favourite clothes simply disposed of.
And women laugh about this. They laugh about these actions.
So when the advert starts off with " it's not okay to tell your girlfriend what to wear " - a lot of men who have had their confidence and self worth crushed will feel hurt and bemused. Men don't really tell women what to wear. We know. Women are nerds for clothes. We try to avoid the issue.
I really do find the level of abuse towards men on this thread quite extraordinary. If anyone responds with threats or profanity or belittlement - I will report them