“The children's campaign about talking to strangers, it reminds me of that.”
That campaign is now widely acknowledged to have done more harm than good because it reinforced the idea that most molestation was by strangers which we now know is so far from the truth. Children are no more likely now to be the victim of abduction molestation crime than in the 1950’s.
“The majority of men are not rapists and don't need telling how not to be one!” most rapists are unaware they are rapists because of our society's shockingly poor understanding of consent. The TV show I spoke of earlier and several pps posts of other campaigns eg the Canadian one ‘don't be THAT guy’ are aware of that.
I think the point re drink driving is about making certain behaviours not socially acceptable which has been shown to have a greater effect than legal change. I'm 43 and well remember it being normal to drink and drive even with children in the car. The various campaigns have made a massive difference to this and iirc the campaign aimed at the effects on drink drivers themselves (losing licence, losing job, spouse angry, social embarrassment) had the most effect on drink drive rates.
As for why a train company, perhaps because there is a major problem with sexual assault on trains, even rape on crowded trains with people not stopping it.
“It doesn't follow that all men therefore need to be told not to rape people.” but all women need warned to protect themselves from potential rape? The video I posted does a good job I think of showing how we are all responsible in ending misogyny and rape culture.
“no one wants to see us going back to the days when women wearing short skirts were said to be 'asking for it'” that's still now, trust me attend rape trials and you'll see it in practice. Judges who don't sentence because the victim ‘shouldnt’ have been drunk, provocatively dressed, ‘flirting’ etc