35% near me (Lewisham, SE London)
Going by seeyou's definition: "Definition of poverty is a family with an income led [sic] than 60% of median income."
Not to attract comments about Sky and kids in Africa, but doesn't this mean that in any area, with any level of income disparity, some families will statistically be "in poverty" according to the definition, regardless of their quality of life?
I.e. imagine an area where Family 1 earns £120,000; Family 2 earns £100000; Family 3 earns £90,000, Family 4 £70,000; Family 5 £60,000. Median income is £90,000. 60% of that is £54,000. Probably not poverty-level unless the family circumstances are unusual.
There are places in London where I imagine the median income is quite high.
It might be a moot point - there is genuine deprivation around here - but I'm not sure that the definition used is helpful to capture actual numbers.