Oh my fucking god
If you google it there are whole websites telling men how do make women feel bad in order to improve the chances of getting her to fuck you:
"By negging women, you’ve indicated to her that you’re not interested in her over anyone else in the group. This is a new thing for her. She’ll feel the bitter sting of being just like everyone else. Her looks no longer give her all the power – because you’re not responding to her looks.
Because you’re demonstrating social value to the group at the same time she’s wondering, “Why isn’t this guy attracted to me? Why isn’t this guy paying attention to me? Who is this guy? How am I going to win this guy’s attention?”
Everyone wants to be liked. Everyone wants approval. No one wants to be ignored. The same holds true for beautiful women – even more so. Their whole reality is based on having power and having acceptance and adoration through their good looks. Take that away and their whole reality crumbles and they’ll do anything to get it back.
Negging women is ideal for really hot girls – 8s, 9s, and 10s. For an average girl (6s, 7s), you don’t want to use value zingers. All you need to do is demonstrate social value – you don’t need to lower hers. Hers wasn’t that high to begin with."
I'm really, really shocked, I mean I heard of PUA but haven't really looked at the sites or anything. And I thought it was a fairly niche thing. If there is a word for it in common parlance then this is fairly standard practice then.
Jeez.