Floisme I agree that older women suit different looks.
Girls, teenagers, younger women are the same. Some seem to pull off a certain look but don't look great in another. I have worked with people who look great uber groomed, sporty, arty and others who miss.
I've never managed to look groomed and shiny, I can only do natural. I used to put loads of effort into clothes when I was younger, slightly goth, arty, surfer
I don't think I've completely given it up, except the goth. Mainly I'm just grab whatever suits me, from high street store. My criteria is does the colour suit me, does it hang off my body nicely, it doesn't show off lumps and bumps.
I'm 43 and got asked for my ID last week!!! A couple of weeks into my last contract it turned out that a few in the office thought that I was in my 20's. They must see a different face that the one I see in the mirror.