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Which ad is this?

7 replies

TheClangyClunk · 15/03/2026 18:18

Please help me find this TV ad. It features a middle aged woman, she is standing in a kitchen that has neutral walls, dark units, dark grey worktops, and on the wall behind her there are mustard-y tiles. It's not an advert for kitchens, but I can't remember what it's for. Argh.

OP posts:
AnchorWHAT · 16/03/2026 12:16

a UK advert called “Bumper Kitchen” (2017). In that advert, a middle-aged woman stands in a stylish modern kitchen talking about dating and relationships. The kitchen set is deliberately very “show-home”: neutral walls, dark cabinetry/worktops, and a colourful tiled splashback

Dulux Easycare Kitchen advert (around 2018) – features a woman in a contemporary kitchen discussing how the paint resists grease and stains.

can you remember any one of these?

  1. Rough year you saw it (recent, like 2020s? or older?).
  2. Was the woman talking directly to the camera, or acting in a scene?
  3. Any line or theme you remember (dating, cleaning, insurance, food, etc.)?
  4. Was there anyone else in the ad, or just the woman in the kitchen?
  5. Was it British-accented and UK TV, or could it have been international?
TheClangyClunk · 16/03/2026 13:42

Thanks! It's on at the moment. I just can't remember for the life of me what it's for, and I want to look it up so I can screen shot the kitchen ideas.

If I remember correctly it's not an advert for anything to do with decor, it might be broadband, or tea or something.

OP posts:
AnchorWHAT · 16/03/2026 14:03

Is it the plusnet advert with Sue Johnson? That scene matches.

In several Plusnet TV adverts, a middle-aged woman stands in a modern kitchen talking directly to camera about switching broadband or getting a better deal. The set is deliberately styled to look like a normal British home kitchen rather than a showroom:

  • neutral coloured walls
  • dark kitchen units and dark grey worktops
  • a mustard/yellow tiled splashback behind her
  • she speaks casually about broadband value and customer service
AnchorWHAT · 16/03/2026 14:07

Actually ignore that i cant find one with her in at all for plusnet!

AnchorWHAT · 16/03/2026 14:12

Any other details you remember?

  1. What was she doing?
  2. Just talking?
  3. Making a cup of tea?
  4. Using a laptop or phone?
  1. Tone of the advert:
  2. Funny
  3. Straightforward / informative
  4. Testimonial (“I switched to…”)
  1. Approximate time:
  2. Last 2–3 years,
  3. Around 2015–2020,
  4. Or older

can you remember even one line she says or anything else visible in the kitchen (kettle, mug colour, laptop, kids, dog, etc.)

TheClangyClunk · 16/03/2026 15:30

I'm loving that this has got your detective antennae going, @AnchorWHAT.

She is standing behind an island, with a run of low units behind her, no wall units. The yellowy/greeny/mustardy tiles are on the wall behind her. At one point the angle changes so the camera is to her left and you can see (I think) a window.

I've only seen it in the last month.

OP posts:
AnchorWHAT · 16/03/2026 19:11

Trying 😃 but think i am stumped!

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