New MLM? Stan store/master resell rights?

[Embelline]

Has anyone heard of this? Got a friend who set up a new instagram to sell it.
says it’s not MLM of course but as far as I can see you buy the digital course from someone for £400 then set up your own website on Stan store… and re sell the course or a version of the course for £400 yourself…

the language is very MLM as is the approach although I will hold my hands up and say I can’t fully get my head around it
I’m a bit worried about her and wondered if anyone knew anything about it?

Never heard of it, but just had a look and best I can tell, no, not an MLM. It seems to be an E-commerce site (like Shopify or Etsy or eBay) for ‘digital content creators’. So people who sell services of various sorts or whatever else falls under the umbrella of ‘content’. What sort of course is your friend selling? Within my circles, I can see people using it to sell career coaching or things like courses on how to create a reel for social media marketing, etc. Obviously, you could use it to sell an MLM (like some of the weird life coaching ones), but in similar ways as people use Linktree or Etsy or Calendly. It’s more a website for selling rather than the thing to sell itself.