I think there needs to be a rebalancing.
The average UK person emits 13 tonnes CO2, and might feel they're doing their bit. Especially as the average person in the US emits 21 tonnes. But compare that to Malawi, where it's 0.2 tonnes.
If we won't stop over-consuming, then reducing population would be a good thing, with most impact coming from reducing the number of people in the highest emitting countries
Also, just because there might be other factors and areas where even bigger changes could be made, this does not absolve the individual from doing what they can. Of course individuals can't fix every climate change issue. But we could at least stop contributing to them.
Wading through the greenwash takes effort, but being aware of the main issues and what consumers can do, will be worth it.
Try reading James Clear "Atomic Habits" for an account of the power of small changes carried out by hundreds of thousands of people, hundreds of thousands of times.