How are tits, lips and high heels aspirational for young women?

[Bouncealot]

Just watched The Apprentice on BBC and am following Rise and Fall on C4. Why are all the women styled like this? What does it say to younger women? Is it to signal feminine power? None of the successful young women I know dress this way. The equivalent dress code for men doesn’t bear thinking about, and guess what? We don’t see young men’s chests on display in the office, or even on TV.

Each year, the ‘brand’ is another version of the same thing. If that’s how they want to project themselves, it’s their business.

I don’t think that much of what this year’s contestants wore is flattering, but it’s their choice. The men also conform to a stereotype.

It seems to be style over substance mostly and the style isn’t appealing, to me.

This year's series and the recent few years series have been 'sexed up'. Far more cleavage, ass and legs than ever before.

Also lots more up skirting camera angles.

Even Karren's cleavage was on display quite a lot.

I agree, the flouncy hair, lip fillers, Botox, heels are ubiquitous on women in The Apprentice. I would like to see the BBC extend their visibility to women with short hair and trousers.

I just struggle to take any woman seriously when they look like you could stick them to the window by their lips.
They just look so wrong.

I'm more of a flats, tats and hats kinda gal.

I can't walk in heels so I strut around in my brogues 😂

DD watches it and sees the epic false nails and wonders how they wipe their arse?

I think your sample size is incredibly small and biased.
I've watched plenty of TV recently where there is a very accurate protrayal of the range of looks you see in a typical office, the BBC show Industry is a great example.

Things were a lot different in the early series when Ruth Badger won.

Sorry I was meant to add that I'd love to be able to wear heels like that.

I have had botox and I felt amazing afterwards! Shame it has worn off!

Oh so women only wear high heels to get male attention? Gotcha.

The women and men don’t look like successful professionals in the City. Industry looks more likely though the storylines are mad.

We don’t stand better with a bit of a heel. We throw spinal alignment out and end up with bad backs and tight calf muscles if we wear them too often. And then we are only comfortable wearing them to take the stretch off calf muscles. So spine suffers even more. All for the sake of fashion and expectation? I pass.

The women and men in the Apprentice

It's aspirational for some, not all, like most things.

Eh? Since when do women 'stand better' in heels? Heel make women adopt a certain posture and gait, but if it was genuinely 'better', wouldn't men want to adopt that posture and gait too?

If men aren't generally trying to get in on the act, I can guarantee it's not better.

Wearing heels and short skirts has no effect on my engineering knowledge or how focussed I am doing my job.

When I worked on Liverpool St I loved people watching. That buzzy feeling of being surrounded by strong intelligent people regardless of colour, clothes or career choices.

Just loved it. So much opportunity and excitement.

I can't wear heels but many architects do! All day long. I'm truly envious (Ive always worn brogues)

I DO wear short skirts and short dresses though.

I wear heels and short skirts because they suit me and I look good in them. Not to attract men.

Yes it's interesting isn't it - got to have a boob job, Botox, lip fillers to be acceptable. Sod that for a game of soldiers. I'll stick to dowdy then.

As for the male equivalent - see Boris Johnson (although he presumably wears tailored suits - they don't help him though).

Are they being styled by the tv company though? I think a certain kind of person applies to the kind of shows you refer to. I stopped watching the apprentice eons ago but there was always a range of female dressing. The way some people dress for work wouldn’t look good on television or present the person as professional, because a lot of people look really throughother at work.

I've never worn high heels. Very occasionally - for an occasion like a black tie do. Never for everyday.

@Pseudonamed That is outrageous!! How misjudged and ridiculous a comment.

I find it sad, depressing and concerning for young teenage girls who cannot achieve this “look

And spend money they haven't got, and put themselves through pain, trying to achieve it.

yes shorter length skirts are more flattering on me. I have short legs and midi/maxi never look right on me. Especially with a longer coat over them - I look like I’m wearing curtains almost. But if I wear a long coat with a shorter skirt, suddenly I look less squished and more structured

It wasn’t a sample-just the 2 highest profile tv shows on this week.
Again, I’m not criticising women for their choices, it’s the single stereotype on show. I agree the men are similarly prepped and dressed, but they aren’t showing the skin of their secondary sexual organs.