Calling it a business is probably not the right word... I have written a couple of books which are selling ok through Amazon. I know there is much more potential if I promote the books through social media, particularly through Tik Tok as it can work really well for my genre.
I haven't got much time, budget or money for this, though. So I thought, maybe a Marketing student could help as part of a school/uni project? If so, do you know how I can go about it? Or can you think of better alternatives?