I very vaguely remember my mum watching I’m a Celeb live on ITV2 back in 2003ish - I’m sure Linda Barker was one of the contestants ... I don’t remember them doing that for very long but I’m sure I remember it being on live at times, you could watch them doing mundane stuff/arguing rather than just the same trials/challenge format each night .
Sort of like how Big Brother used to be on all night on E4 and you could watch them sleeping ... wasted hours on that too around about 2003/4ish ..
Am I remembering that right, or has I’m a celeb always just been one hour at night?