Mr Simms rebranding?

[inaspin12]

I went into the Mr Simms sweet shop in Hanley in Stoke on Trent and it's now called 'Daisy's'. It all looks the same as before apart from the changing name on the sign. I asked the shop assistant and she said it still belongs to Mr Simms.

Has anyone else seen this?

There a Mr Simms down the road from me and it’s still Mr Simms. It had a refurb during lockdown.