Please watch this horrific Tom Hiddleston advert

[JuneFromBethesda]

I can only imagine that he was paid a LOT of money to sell out this badly. My insides are actually shrivelling with embarrassment for him.

Can someone please explain why he's pronouncing Centrum like that? Or is it actually pronounced like that and I have been getting it very very (and embarrassingly) wrong all these years? Phil Wang's response also suggests WTF though...