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Shop ideas???

13 replies

Geohakings · 28/03/2018 10:23

Hi everyone need help!!
Opening a children’s designer baby clothes shop.. no idea what to call it!!! Help???
Would like to include my sons name Hugo in the name???? Help would be massively greatful
Many thanks

OP posts:
LittleBearinaBigWorld · 28/03/2018 10:33

Any copywriter should be able to help you out and come up with a good list of solid names.

Suggestions would probably be dependent on the 'feel' of the shop, online/stores, age range etc. Could you give a bit more info?

Obviously you want to include your son's name so you would have to be wary of similar brand names such as Hugo Boss.

Geohakings · 28/03/2018 10:48

Would be both online and in store and newborn to up to 5 years. Yes I’ve thoughht about this and his name is Hugo Lawrence could include the Lawrence bit???? Would be selling designers such as Hugo boss and Ralph Lauren etc

OP posts:
LittleBearinaBigWorld · 28/03/2018 11:23

My immediate reaction is to brainstorm words that are synonymous with babies/yound children:
Baby/Babies
Nursery
Playsuit
Bathtime
Sleepy
Milk
Mother

And then words that you would associate with higer end/designer brands such as those mentioned above:
Cotton
Impeccable - taken from HB website
Tailored - taken from HB website
Collection - taken from HB website

You obviously want to include his name in there somewhere - either including the 'Hugo' or 'Lawrence' aspect - which has more relevance or meaning?

How long would you like the name to be? Who are your target market? Demographics - where are you based, where will you ship to, how old are your audience, what gender, ethnicity?

A few ideas to get the ball rolling - if you let me know what you think of these we could tailor them a bit more to match what you're after.

The Hugo Collection
Lawrence Collection
HL Tailored
Lawrence Cotton
Cotton Babies
Cotton Collection
Sleepy Hugo

Geohakings · 28/03/2018 11:30

I’m not to overly keen on them to be honest.. I kinda like HL collection rather than tailored...
Not to bothered about the length of the name either and target market is more a less everybody based in Scarborough by the seaside... whole range of audience young people obviously grandparents buying for grandchildren etc and selling both boys and girls clothing.

OP posts:
LittleBearinaBigWorld · 28/03/2018 11:42

Honesty is always best! Can't help if we don't know what you like/hate.

If you like 'HL' you could incorporate that into the name rather that just Hugo or Lawrence?

HL Baby / HL Babies

Or.... you could go totally different and tailor the name to resonate with people in Scarborough, but sacrifice the inclusion of the name?

Breezy Babies
Sandy Tides
Hugo Coast
Seaside Bumps
HL Coast (going by that you didn't mind HL Collection)
Windy Days
Tidal
Beach Babies
HL Coast Babies
Sleepy Sands
Baby Days
Baby on the Sea
Seaside Collections
Lawrence Waves
Baby Waves
HL Scarborough
HL On Sea

StylishMummy · 28/03/2018 12:16

Why not just call it 'Hugo Lawrence'

Or;

Hugo bambino
Hugo & friends
HL for babies
Hugo's closet
Hugo's choice

Geohakings · 28/03/2018 12:19

Hugo Lawrence what though?? I thought that but wasn’t sure if it was boring???

OP posts:
NameChanger22 · 28/03/2018 12:20

Little Lawrence

Geohakings · 28/03/2018 12:20

If I called it HL Babies which I like it doesn’t cover the range doesn’t it upto 4 years? It sounds like it’s just for baby’s???

OP posts:
Geohakings · 28/03/2018 12:21

Little Lawrence is nice hmmm I would prefer Hugo to be the name though

OP posts:
Geohakings · 28/03/2018 13:33

No I would prefer Hugo definitely rather than Scarborough s hard to decide

OP posts:
Goldmonday · 28/03/2018 16:40

HL kids wear
HUGO kids wear
HL kids
HUGO kids etc

Or HUGO'S

ReversingSnail · 29/03/2018 09:21

Hugo Sands

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