I don't mind at all that Rosie has chosen to major on cronyism, nepotism and greed, because those are the vulnerable spots, and she's a sharper political operator than she's given credit for.
Look at the Labour manifesto. It's light on policy specifics, but there's a whole chapter on restoring standards to public life. They banged on endlessly before the election about Conservative and SNP scandals - to be fair, they had plenty of material to work with - and gave the impression that they would be the sea green incorruptibles. It was arguably Labour's biggest theme.
Now one key rule of politics is that it's a really bad look for the government to believe there's one rule for them and another for the rest of us. That's why partygate sank Boris Johnson. It's an even worse look when you've just won an election explicitly campaigning on you being the ethical party that will restore standards.
We didn't know about the freebies. We might have had our suspicions about donor money sloshing around Labour, but we didn't know the specifics. After all, Keir is a rich man - remember his pension is so huge he needed a special piece of legislation to protect it - and is surely able to buy his own suits.
They could have limited the damage by holding their hands up and saying, look, this was within the rules, but we know it looks bad when voters are struggling economically, and we'll change the rules. We're sorry and we won't do it again. Instead their instinct has been to double down.
It's the optics that matter. In the grand scheme of the national budget, Angela Rayner acquiring a personal photographer isn't even small change. It's damaging because it's blatant self-service. It is not a normal perk of the DPM's job. John Prescott isn't an especially modest man, and he never had a personal photographer following him around.
It seems that the Labour leadership are taking the piss.