Its interesting that so many Gen X women saw through this very quickly and are most of the women pushing back, leading groups, writing books, crowdsourcing lawsuits and willing to take to the streets.
As a Gen Xer myself I do think that a lot of ideas we had presented to us as teens through various sources, mothers, teachers, teen magazines, music, feminists, was that women and men can wear what we want and have whatever interest we want. There was a big pushback against sex stereotyping, we had a lot of androgynous pop stars, or women that were happy to have a creative, independent, fearless, moody image such as Annie Lennox, Siouxsie Sioux, Toyah Wilcox, Chrissie Hyde, Sade, Debbie Harry, Alison Moyet, Grace Jones, plus big R & B names and moving into the 1990s lots of girl rappers and Hip Hop artists Queen Latifah, Salt n Pepper, TLC, Lauren Hill, Missy Elliot etc
We liked to be women, we found a way to celebrate being women that could be as unconventional as we wanted.
The current Gender Ideology is literally a 180 degree turn from where we thought women's rights and self understanding was. Its regressive, misogynistic and based on simplistic stereotypes.
And due to lack of knowledge of the past and the gender-bending of the 70s/80s/90s young Zoomer girls & women (14-25) are encouraged to see older women as rigid and unaware. Without knowing the history of popular culture, being constantly distracted by Social Media, which moves so fast from one topic to the next, its doesn't encourage critical hinking. Of course the normal rebellion against your parents generation also plays in.
Let's not forget women's voices have been aggressively silenced, so it can be a struggle to have them hear another POV.