Ellie Fair point, but adverts are adverts. They're by definition fabrications designed to make people buy stuff. Don't expect capitalism to ever reflect the real world. No! They are not just adverts. They prey on human emotions. They make those who watch it believe this is how the world is meant to be. That is why people buy into them. They are not just selling products but the perfect lifestyle affirmed by societal values that hinders and holds women back. This includes what your family is meant to look like, who is good enough for tv, what sort of personality should be admired and hated. What we should relate to and appreciate.
If we are trying to break the mole about how men should behave towards women. Adverts and other forms of the media have to change too. A child seeing men and women behaving in a certain way normalises the action and will think that is the only way society should be.
Just because you don't watch it, it does not mean other people don't. If that was the case they would not spend 7 million to make one advert. Most people watching things online, some websites will not let you watch their show unless you have views the advert. Mostly, it will be children watching it because they are the generation that watches most things online. On tv you could if you want to easily forward and skip the ads.
I don't think Mn should have a limit to what we should discus. The adverts are hot topics right now. If there are problems I can see right in front me, why not mention it and hope that one or two people who may not have thought about it have a think too.
If you think this thread was so bad, start threads on topics you think are more worthy and we will join in. I start threads I think I can handle. As in, learn something new from people or sate my opinion.
By the way, my complaint about how people are portrayed in adverts, having men as those that work, do all the hard manual work. I actually believe that complicating am helping change the way people think working dynamics between men and women.
The dad in the m&s ad was portrayed as useless at parenting. The biggest problem this country has is men not stepping to the plate when comes to child care. Not financial but everyday looking after children. The women are expected to be the sole nurturer. Maybe, if lots of Mn, their husband and partners hadn't been socialised to think that they have to stick to their gender roles we wouldn't have lots of post about uncaring fathers in huge numbers in the AIBU page. We would not have lots of men who think they still don't have to take maternity but are ok with their wives because it's ok todo so.
I didn't think you were going of topic. We have the feminist board. Feel free to post what you think grates you. If you check my previous post, you will know that adverts aren't the only topics I pick on. Strangely enough, my post on Syria was left an answered. My post was not about mansplaining but taking the Micky on how they made them look miserable like it's the end of the world. Maybe that past you by. It's was like the advert was telling those who complained last year by saying, Here! This is what men do while you women do the cooking or your female roles assigned to. Which by the way, we haven't included this year. Instead of focusing on the beautiful mrs.clause and making her stand out, they decided to make the whole advert sexist and stereotyping. I would have loved for the Father Christmas not to have appeared at all. That just made her appear as just the wife. The after thought during Christmas because Father Christmas comes first.
santa clause has a well publicised job and for Mrs clause, some people don't even know she exist.
Ok! Am going to stop because I will keep on rumbling.
For the socially disadvantaged women group of women. I sort of understand black women, so I talk about that a lot on here, a lot! If you know a bit about porn and modern day slavery. Start a thread a week if people respond, fine. If not then move on to the next post. Someone, will come in and join.