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Feminism: Sex and gender discussions

'Let Toys Be Toys' Organising Thread - Part 2

458 replies

OneHandWavingFree · 02/12/2012 12:43

"Let Toys Be Toys - For Girls, and Boys" is a campaign started by a group of Mumsnetters, to convince retailers to categorise their toys by theme or function, rather than gender.

We're inviting everyone to 'like' us on Facebook, follow us on Twitter (@LetToysBeToys) and join us right here for discussion and collaborative decision-making about the next steps of our campaign.

Himalaya has been hard at work compiling the information gathered by our fantastic LTBT Mystery Shoppers, and we will be agreeing right here how the surveys will be ranked, which retailers we will be targetting with our message, and how we will go about it.

If you think that girls and boys should feel free to play with whatever toys that interest them most, and that they shouldn't walk into a toy store and feel pressurised to conform into archaic gender roles and stifling stereotypes, please join in the discussion!

OP posts:
nickelbabylyinginamanger · 11/12/2012 21:18

i didn't know about the radio interview.

i was watching adverts just now.
that lego advert with the man and son is very boy orientated, but then there was an advert for lego creationary and it had the whole family in.

i wonder if anyone on these threads could make a fake advert with their kids playing together on games like lego.
nit just boys versus girls but physical demonstration of toys being toys.

feelathome · 11/12/2012 21:24

I just listened to the interview on iplayer. Maya did really well, wish i had the confudence to speak like that

WomanlyWoman · 11/12/2012 21:43

She did didn't she? Probably helped that he was a nice guy too. What annoys me about the 'it's a non-issue' argument so many people take is, if you think it's a non-issue then why are you bothered about it, if it's so unimportant what's the prob with going along with it?

5madthings · 11/12/2012 22:17

The interview was great!! i cant get fb to wirk for me tonight. In the admin can someone put up a message for rebecca to email me instead [email protected]

I have posted but its not showing up.fir me at least?

WomanlyWoman · 12/12/2012 11:24

Pink Stinks just shared our petition on their fb page :)

Thisisaeuphemism · 12/12/2012 15:24

Women's hour were asking why women don't do physics on twitter. Could be a chance to publicise campaign?

nickelbabylyinginamanger · 12/12/2012 17:19

ah, I remember saying that i wanted to do physics Alevel so i could do a degree in mechanical engineering.

cue the careers teacher obviously thinking i didn't know what i was talking about and trying to make me d o an apprenticeship as a mechanic.

cos that's the same Hmm

nickelbabylyinginamanger · 12/12/2012 17:20

3 of us in my a-level physics class were girls. out of 14.

baremadness · 12/12/2012 19:27

Just had to check out your profile nickel as there were 3 girls in my class of 14 doing a'level physics. You were in a different year to me -just- so it wasn't you.

qumquat · 13/12/2012 07:18

In all Latin languages the masculine form of the word is used when a group is mixed gender. So yes, the words for boys and children are the same.

GrimmaTheNome · 13/12/2012 08:28

I was the only girl in the whole school doing physics A level my year - only one other even did O-level with me. I was the only girl in my chemistry set (there were some in the other set, the ones who did biology). One other girl doing double maths. I didn't get any sexist shit myself, probably helped Dad was a chemistry teacher. It didn't really occur to me then to question the imbalance.

DDs goes to a girls school with a science specialism where they all to triple science and theres good numbers going on to A level. The school actively promotes women in science/eng - the other week they had a day when they did techie activities (eg building model cars to race) and had ex-pupils come in to talk about their engineering careers. Incuding an actual mechanic, who made the distinction clear but said it was great. Its an odd thing, in some ways it seems wrong to have separate schooling but it does seem to better enable girls be girls - the girls they want to be, not some stereotype of what they should be.

Oh well, at least we're not saddled with such a sexist language - I remember being gobsmacked and arguing with the French teacher that it couldn't be right that a solitary male in a roomful of females would convert 'elles' to 'ils'

TakingTheStairs · 13/12/2012 09:56

Good morning,
I saw this on twitter this morning and thought it might be of interest to some of you

Pleas For Gender-Neutral Easy-Bake Oven

GrimmaTheNome · 13/12/2012 10:53

Thanks - yes, that shows that this affects boys too, its not just girls being directed away from science/construction toys. Maybe you FB/twitter literati could hook up with this US campaign - while our initial focus is on UK/Eire toy retailers, the multinational designers are much of the underlying problem.

Of course the colour scheme of the Easy-bake oven doesn't deter some boys:

Missy: So anyway, we?re eight years old, and Sheldon converts my easy-bake oven to some kind of high-powered furnace.

Sheldon: I needed a place to fire ceramic semi-conductor substrates for home-made integrated circuits.

nickelbabylyinginamanger · 13/12/2012 12:04

I was the only girl in Design and Realization in the whole of my year group for GCSE.

my friend and I wanted to do it and we agreed that we'd both do it if the other one did.
so we did.
then my friend got pregnant and left halfway through the first year of it.

thankfully the boys in the class weren't twats, and the teacher was pretty cool about discipline anyway, so i didn't feel like I stuck out.
and the teacher was very fair - didn't notice if you were male or female and treated everyone the same.

Thisisaeuphemism · 18/12/2012 17:26

Is there something in the evening standard tonight about girls toys - saw some stuff on twitter but can't make out what has been said....

Thisisaeuphemism · 18/12/2012 17:33

Just read the survey report on the web page - brilliant. The way the info was presented was excellent. Really impressed.

ashesgirl · 18/12/2012 20:21

Not sure. Off to have a look in the Standard Smile

Thisisaeuphemism · 18/12/2012 20:31

Great, it was Zoe Williams and Judith o Reilly tweets that made me think it.

Gawd, I am nosey.

nickelbabylyinginamanger · 19/12/2012 13:57

i love the fb idea of having an official letter.

is someone onto that?
I am no good at writing anymore. DD has frazzled my brain.

aufaniae · 01/01/2013 17:39

Happy New Year everyone!

I'm after some help - I need your brains!

We've had such an amazing start to the campaign. Now the dust of Christmas has settled - what next?!

We're having a think about campaign ideas, and also about future events which could make LTBT a topical news item.

I'm going to compile a list of campaign ideas for LTBT to draw on, so if any of you have any suggestions please let me know! Also suggestions for events which might make us media friendly would be great (like the royal baby for example).

We'll use the list to chose some ideas to focus on in the next few months, and save all of them in a bank of ideas for the future.

Campaign ideas already include:

  • Survey
  • Letter / email writing campaign (with official / template letters)
  • Targeting specific stores (more on this soon)
  • Petition
aufaniae · 01/01/2013 17:48

Some dates which could make LTBT a topical news item for the media:

8 March: International Women's Day

  • lots of angles for a story here, perhaps relating inequality of toys to inequality in the workplace? Or alternatively to do with changing attitudes of what it means to be a woman and the stark difference between modern society (making progress, generally) and the stereotypes shops are offering to children (straight back to the 50s!)

10 March: Mothering Sunday

15-24 March: National Science and Engineering Week

  • focusing on the lack of women in STEM jobs and bring people's attention to shops putting all science toys in the boys section.)

2 April: International Children's Book Day
1 June: International Children's Day
July ? : Royal baby

Can you think of any more?

ZeroToleranceLiz · 07/01/2013 14:32

Hi there and happy new year from Scotland!

Loved the campaign in the run up to Christmas this year, really good timing for getting the message out.

Just to say I think international women's day is a really good idea as a date to pick for getting media coverage and boosting the campaign. At Zero Tolerance we were planning on highlighting gender inequality in early years as part of our international women's day work, and it would be great to team up and support you any way we can north of the border! The idea of relating toys to gender inequality in the workplace, and gender inequality more generally is a really good one - and perhaps a bit clearer a message than the changing attitudes idea?

Would particularly be interested to meet/have contact with people interested in this issue who are based in Scotland. You can contact me on here or my email address is liz(dot)ely(at)zerotolerance(dot)org(dot)uk

(didn't want to write it down with the ...s to avoid spam but you get what I mean)

Smile
NCTPutneyFulhamEd · 09/01/2013 13:12

Happy new year!

I've set up a new user account for this post, so I don't inadvertently out myself.

I'm the editor for the NCT newsletter for Putney and Fulham, and am planning to write an article about the campaign for our local newsletter (we have approx 800 members, so good coverage, plus I can send it to other editors across the country for inclusion, if they wish). I'd love to hear from anyone in Putney/Fulham who's interested in the campaign.

Thanks for all the info on this thread - it's really helpful for the article.

WomanlyWoman · 09/01/2013 13:58

@NCTPF Ed Thanks, that's great. Let us know if you need any more info.

aufaniae · 18/01/2013 09:31

We've got 999 Likes on the Let Toys Be Toys Facebook page, yay!

Does anyone fancy being the 1000th? Grin