It also is another moment of shooting themselves in the foot and NOT thinking things through.
If, what they are saying, is this huge stock is because they are going global ….then that means that stock, nearly 200,000 jams have been produced and are now sitting on a shelf….waiting to be shipped abroad.
All the jams/marmalade on eBay …are giving late summer 2027 as the expiry date.
So unless this global launch is imminent, in the next few months, then the products will not have a long shelf life.
If it’s six months down the line, all the jams will only have a year on them
If it’s a year until launching globally, then it’s 6 months left!
It’s nonsense to say this stock is for the global market …:because we know the sell by dates….therefore, we know that if you don’t launch soon then this was just another lie. Either you lied…or you’re launching a product with a poor shelf life.
It’s beyond stupid! It’s almost as if someone is sabotaging the business!