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The royal family

Meghan's newsletter and the As Ever website - with products!

74 replies

LaBarruci · 05/03/2025 09:03

As discussed here previously, I and some other posters, enticed by 'Reserve Your Seat at the Table', signed up for the newsletter on the As Ever holding page at asever.com, now with some products on it, if not the actual pricing: Raspberry Spread, Honey with Honeycomb, Flower Sprinkles, Herbal Hibiscus Tea, Herbal Peppermint Tea, Herbal Lemon Ginger Tea, Crepe Mix, Shortbread Cookies with Flower Sprinkle, all in the original ARO packaging and presentation, the little ribbon and so on. Not a mere brand - perish the thought - but a 'love language'. The newsletter finally plopped into my mailbox, containing some word salad, with a quite desperate, hysterical tone to it, it seemed to me. Just one quote is enough to get the idea:

They [who?] say you have to break a lot of eggs to make an omelette - and that is true [just two eggs would be enough, surely?] Sometimes, they fall, sometimes they crack, and sometimes you don't have enough eggs at all - no matter how many eggs you break in the process, you can still end up with pretty great omelette.

https://asever.com/

As Ever

Save your seat at the table.

https://asever.com

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Neveranynamesleft · 05/03/2025 09:05

I'm annoyed with myself for actually reading that.....

CatsWhiskerz · 05/03/2025 09:07

Can you cut and paste it so we don't give her extra clicks

LaBarruci · 05/03/2025 09:12

@CatsWhiskerz I tried to copy and paste the newsletter, but a block has been put on that. You can share the newsletter if you open it in a browser and then copy the link, but I wasn't sure if that would reveal my personal e-email address or not - if someone can assure me otherwise, then happy to share.

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glitterturd · 05/03/2025 09:15

Do screenshots ..

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OccasionalHope · 05/03/2025 10:36

Oh dear, it’s as if they had employed Alan Partridge.

glitterturd · 05/03/2025 19:54

It's a crock of 💩 isn't it ? Elevated word salad.

BooToYouHalloween · 05/03/2025 20:03

How much are the products?

BettyBardMacDonald · 05/03/2025 20:12

The verbiage sounds so phony and desperate. Absolutely desperate.

That she spurns the RF but insists on repeatedly calling herself Duchess is so cringe.

Peddling pantry commodities instead of leading a life of luxury and mingling with heads of state. Hope it was worth it.

I bet Wills and Kate & their friends are having a few guffaws.

OctopusFriend · 06/03/2025 07:41

"a love language"
😂ah, come on, Meghan, you're trolling us now.
No-one is so unaware 😂

OctopusFriend · 06/03/2025 07:43

BettyBardMacDonald · 05/03/2025 20:12

The verbiage sounds so phony and desperate. Absolutely desperate.

That she spurns the RF but insists on repeatedly calling herself Duchess is so cringe.

Peddling pantry commodities instead of leading a life of luxury and mingling with heads of state. Hope it was worth it.

I bet Wills and Kate & their friends are having a few guffaws.

She's found her level. Trad Wife.
Plus, according to her, Harry is "charming".
A Prince Charming, and she's a beautiful, passive princess.
It's so regressive.

OctopusFriend · 06/03/2025 07:44

OccasionalHope · 05/03/2025 10:36

Oh dear, it’s as if they had employed Alan Partridge.

It's so bad, it can't really be parodied.
No-one is so lacking in intelligence and self awareness, surely?!

TheWayTheLightFalls · 06/03/2025 07:50

I'm now fully invested in the slow motion wreck they're committing themselves to.

Wanging on about breaking eggs when there's an egg shortage
The trad wife / feminist whiplash-generating roundabout
The rebrand and products not being available concurrent with the Netflix drop despite a YEAR (longer?) to get things lined up
"Jam is my jam" - whoops, soz, I meant spread!
The fact that she's basically trying to flog jam and cake mixes - I reckon I could buy/make one of each of the things on that website at my local Aldi and have change from a tenner.

Argh!

TheWayTheLightFalls · 06/03/2025 07:52

And, can I add, I still read "As Ever" as "A Sever" on the web address so that's obviously brilliant for her brand.

Squeakpopcorn · 06/03/2025 07:55

BooToYouHalloween · 05/03/2025 20:03

How much are the products?

They’re not avaliable to buy yet. And no info about the ingrediants either. I’m interested to see the fruit content of the jam and I’m guessing the mixes will be UPF but I’m guessing the UK is not their market.

Mylovelygreendress · 06/03/2025 08:48

Do we know when the products will be available ? I expect the Sussex Squad to be waiting with credit cards at the ready .

LunaNorth · 06/03/2025 09:13

For someone who wangs on about ‘service’ and making a difference, she’s given up an awful lot of soft power to sell biscuits.

Lazy.

Mylovelygreendress · 06/03/2025 09:17

LunaNorth · 06/03/2025 09:13

For someone who wangs on about ‘service’ and making a difference, she’s given up an awful lot of soft power to sell biscuits.

Lazy.

Edited

I think one of the problems Meghan has is that whatever she does is to benefit her rather than others eg Uvalde .
The RF is all about highlighting charities etc not the person themself .

LaBarruci · 06/03/2025 09:28

@Mylovelygreendress Meghan is still in the preliminary states of obtaining permission to trade in alcohol and clothes, so where As Ever is at with these tea and jam - whoops, spread - products on the page is anybody's guess. We have no idea of what supply, production and marketing chain she has set up - my guess is that she's running around like a headless chicken now trying to get things sorted in no particular order - and, as pointed out on another thread, she will need a proper web infrastructure with proper staffing to place the products, market and advertise the products, take mass and individual orders and payment, none of which would be remotely possible on that one little As Ever page.

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LaBarruci · 06/03/2025 09:42

@Squeakpopcorn The latest edition of the As Ever newsletter I received yesterday seems to indicate that Meghan is aiming at a cosmopolitan sort of market - for example, the 'crunchy and delicious shortbread biscuits that remind me of my time in England (!), with tiny flower sprinkles to add extra beauty and charm to enjoy each delicate bite', and then 'crepe mix inspired by my time visiting France as a student ...' As someone else pointed out, shortbread is supposed to be a traditional Scottish product, and marketed here as such, and something I can whip up a batch of right now from three ingredients I have here in my kitchen.

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ScupperedbytheSea · 06/03/2025 09:49

Wow, all that and she's basically flogging overpriced hamper fodder.

The sort of shit you get from an expensive shop at Christmas for someone you want to impress but have no actually interest in (I'm thinking corporate gifting).

Especially love this bit:

"... to turn a basic breakfast into a beautiful snapshot of your life"

Beautiful.

Zuve · 06/03/2025 09:51

She is silly. I am not impressed with her. She is slowly looking cringy

JohnKettleyIsAWeathermanAndSoIsMichaelFish · 06/03/2025 09:55

ARO packaging? After publicly moving away from the name?

OctopusFriend · 06/03/2025 13:16

It reminds me of that shop in the Harry Enfield programme, full of over priced tat. "We Saw You Coming".😂

YourWinter · 06/03/2025 13:41

Hmm. I’ll pass.

I’m a rubbish cook but I make jam with soft fruit from the garden. All the DGC got a bit fond of it and the last jar is finished. My nearest farmer’s market isn’t until the end of the month so I bought supermarket jam (Duchy Organic strawberry, on offer recently). I buy local honey, and use old candle ends to make new ones. Missed a trick, eh?

DGS3 learned last summer to pick borage flowers to top our omelettes, while I was picking peas. When DD picked him up he said “Mummy come in the garden and pick some porridge”.

And he helps me make shortbread.