I think they're a bit girly too, cut especially. This is (one of) the things that irritates me about mini Boden actually- girls is SO bloody girly, all gypsy skirts and pink frills, and the boys is skateboards and camo. I loathe camo, it is for the army!! Even amongst the baby things there is very little that could be unisex.
Rainbowbabies is good quality and colourful, and if you're feeling (very) flush then Nordic Kids do non-gendered colour. Poor boys always in blue, mud, brown... um... khaki...