Yes I do - shape, colour and style as well. According to what I personally want to highlight though, and not necessarily what the mainstream fashion considers appropriate to show or hide.
For example, I have big boobs, I don't think I need to hide them. But if I wear anything high necked, I just look wide and mumsy, which is not a look I prefer. On the other hand, you often see advice how to hide your wide shoulders - I have no issues with having wide shoulders, I've worked hard to have stong muscular shoulders, so will happily show them off. And I have strong calves, skinny jeans make me look like a parsnip, so I don't wear them, no matter if they are in or not.
For colours, I disagree with some previous posters that the colours don't matter and it's all about the garment. I get compliments if I wear my best colours, even if the garment is a plain t-shirt. Maybe less pale people don't have such a strong effect, but I look literally ill in some colours.
And also style - if I go for an airy-fairy lace ditsy flowery style, I look like I'm trying to cosplay a little girl. If I go the other extreme, plain simple scandi style, I look like a bloke. Kibbe Soft Dramatic really works for me though.
Figuring all this out makes shopping a lot easier, and all my clothes can be combined. No random orange tops that never get worn.