What is your skin type/ concerns OP? Really need this info to make better product recommendations for you so you get the best results.
As a morning skin care routine single cleanse is enough with a gentle product I always recommend the ASAP gentle cleansing gel as it's a great all rounder for most skin types, don't using a cleansing brush far too harsh on the skin, muslin, flannel or face halo is much better. Follow up with a hydrating mist (toner) any will work really as it's mainly used to help your subsequent products absorb better especially if your serums contain hyaluronic acid as this product draws water from its surroundings into your skin. Follow with a vitamin c serum, holy grail is the skinceuticals CE Ferulic but be warned it's very pricey ( but so worth it). Vitamin C is great for improving hyperpigmentation, protecting skin against free radical damage (sun, pollutants). Next a moisturiser suited to skin type not too heavy as you will be wearing sunscreen over the top and then whatever base you are using after that. If oiler skin you can skip moisturiser and go straight to sunscreen I use the ultra Violette one called supreme screen or the Mecca Cosmetica to save face, great under makeup! I also use the tinted veil sunscreen from Ultra Violette instead of foundation as it's light and extra spf (I live in QLD, Australia so very sunny). Make sure to use spf 50 everyday and use the correct amount! ( two finger lengths of product for the face and neck)
At night I would recommend the Clinique take the day off cleansing balm used with a face halo to removed make up and then back in again with the ASAP cleansing gel for your second cleanse.
Night time is where your active skin care comes into play and where you can really address your specific concerns. Some general recs would be:
Fine lines/general ageing: Retinol, great brands are Paula's choice, Medik8, Cosmedix, Skinceuticals, No. 7
Hyperpigmentation/ texture: Acids for exfoliation (glycolic, lactic or mandelic) Alpha H liquid gold (magic stuff, but a bit stingy, only use 1/2 times per week, not recommended for sensitive or reactive skin types), Aspect Pigment punch, Alpha H Midnight reboot serum. These products are great for smoothing out texture and helping cell turnover, fading dark spots.
Pimples/ congestion: ASAP Radiance gel (salicylic acid, cleans out pores, regulates oil production), ASAP super B complex, contains niacinamide and Hyaluronic acid for hydration and evening skin tone, I mix both of these together. Pimple patches to spot treat blemishes.
Dry/dehydrated skin: Hado labo (any of their products are excellent for dry skin, make you really plump and juicy, La Roche Posey B5 gel or cicaplast cream if really dry or have eczema or flaky bits, Clinique moisture surge range is also great as is the Aspect probiotic overnight mask.
Just a note don't do all these steps every night, I generally cycle during the week, so say retinol one night, acid product the following night both followed up by hydration. Sorry for the essay but skincare is my passion and I love to help people have the best skin they can (means you can wear less make up too 😇)
Also give the podcast Beauty IQ Uncensored a listen, Jo and Hannah are very knowledgeable about cosmeceutical skincare and funny to boot!