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Minister for Children and Families, Olivia Bailey wants to hear from you

93 replies

CeriMumsnet · 13/03/2026 11:30

The government is currently developing new guidance on screen time for children aged 0–5 - and I want it to be genuinely useful for families, not a list of rules that feel out of touch with everyday life and the juggle that is being a parent!

So if you're the parent of a child aged 0–5, or you've recently been through those early years, we'd love to know: what would actually help you? Maybe you've found ways to make screen time work positively in your family, or you've had moments of doubt about whether you're getting the balance right. Perhaps there's something you wish someone had told you earlier - or advice you've been given that felt more judgmental than helpful.

Whatever your experience, I want parents to help shape this guidance so it reflects how families really live - and gives you something practical you can actually use.

The guidance, once published, will be available on the government's Best Start in Life website, which brings together trusted support for parents at every stage of the early years.

Minister for Children and Families, Olivia Bailey wants to hear from you
OP posts:
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7
WishIWasHibernating · 13/03/2026 15:42

I wish guidance was based on scientific studies. Please read everything written by Jonathan Haidt and consider that seriously. Comments like "out of touch with modern life" are dangerous. I am a working mother with a busy life and a young child. The only screen time she has is TV, and that is only for up to an hour a day watching CBEEBIES. You cannot assume that tablet/phone time is useful or necessary or should be normalised.

Additionally, there should be a study looking at Ed Tech. This is where my DD is influenced by screen time and where we see her behaviour deteriorate. She should not be being fed screens in early years education. Books are far more beneficial.

Kids are literally having their brains wired at this age and this is the first generation being experimented on. Concentration spans, how children are rewarded etc are all being embedded in their minds. There is no benefit to default to screens.

And if that all means you dismiss me as being out of touch so be it.

PaintTheWholeWorldWithARenebow · 14/03/2026 20:57

WishIWasHibernating · 13/03/2026 15:42

I wish guidance was based on scientific studies. Please read everything written by Jonathan Haidt and consider that seriously. Comments like "out of touch with modern life" are dangerous. I am a working mother with a busy life and a young child. The only screen time she has is TV, and that is only for up to an hour a day watching CBEEBIES. You cannot assume that tablet/phone time is useful or necessary or should be normalised.

Additionally, there should be a study looking at Ed Tech. This is where my DD is influenced by screen time and where we see her behaviour deteriorate. She should not be being fed screens in early years education. Books are far more beneficial.

Kids are literally having their brains wired at this age and this is the first generation being experimented on. Concentration spans, how children are rewarded etc are all being embedded in their minds. There is no benefit to default to screens.

And if that all means you dismiss me as being out of touch so be it.

I completely agree with this. As a mum of a 3 yo I feel very strongly that I do not want screens (tablets) to feature in her early education.
likewise the only screen time my lo has is some tv.

SanctyMoanyArse · 14/03/2026 21:01

WishIWasHibernating · 13/03/2026 15:42

I wish guidance was based on scientific studies. Please read everything written by Jonathan Haidt and consider that seriously. Comments like "out of touch with modern life" are dangerous. I am a working mother with a busy life and a young child. The only screen time she has is TV, and that is only for up to an hour a day watching CBEEBIES. You cannot assume that tablet/phone time is useful or necessary or should be normalised.

Additionally, there should be a study looking at Ed Tech. This is where my DD is influenced by screen time and where we see her behaviour deteriorate. She should not be being fed screens in early years education. Books are far more beneficial.

Kids are literally having their brains wired at this age and this is the first generation being experimented on. Concentration spans, how children are rewarded etc are all being embedded in their minds. There is no benefit to default to screens.

And if that all means you dismiss me as being out of touch so be it.

Also completely agree with this.

Under 5s shouldn't have any access to tablets/phones/YouTube etc.

A limited amount of time watching decent quality slow paced programming (such as cbeebies) is absolutely fine IMO and a lifesaver for parents!

But not gaming or scrolling or attention sucking "shorts" or fast paced low quality programmes.

BKBH · 14/03/2026 22:33

I totally agree with previous comments that it shouldn’t be normalised. I see instant degradation in behaviour and rational thought from my 4 year old when he watches certain tv shows. He’s slow paced shows like puffin rock, documentaries and older Disney films but not allowed any other form of screen time.

I dread the thought of school work “normalising” that we should all be on screens for hours a day.

I also think there’s a laziness to saying that busy parents “need” screen time. Your kids learn to entertain themselves when tv isn’t an option.

Swissmeringue · 15/03/2026 09:46

Adding another comment to completely agree with the posters above. I'm against anything that normalises phone/tablet/individual screen use in the early years and key stage 1. My youngest is 3, and watches a little bit of TV for downtime, I feel this is more than enough for his age. Obviously parents can continue to do as they see fit, but I'm concerned about any potential government guidelines for "beneficial" screen use (an oxymoron imo) being taken/used in nurseries and preschools so feel the advice should be not to use them.

Goldfsh · 16/03/2026 11:40

My DC are now adults but I just wanted to throw into the mix that the 'slow paced' TV entertainments were considered 'fast paced' and potentially detrimental to their attention spans when they were pre-schoolers (and I'm sure were recommended to be restricted to an hour a day). That in itself makes me anxious about the pace of change.

These responses here seem eminently sensible.

Backatasda · 16/03/2026 14:09

As a parent, what would help most is guidance that recognises real life rather than presenting screen time as something that can always be perfectly controlled. In families with young children, screens are sometimes used so a parent can cook dinner, deal with a sibling, or simply get a few minutes to reset. Guidance should acknowledge this reality without making parents feel judged.
It would be helpful if the advice focused on balance and quality rather than strict limits. For example, suggesting ways screens can be used positively – such as watching together, choosing age-appropriate content, or using screens as part of learning or storytelling – would feel far more practical than simply telling parents to reduce screen time.
Clear examples would also help. Parents would benefit from seeing what a “balanced” day might realistically look like for a child aged 0–5, including play, outdoor time, interaction with adults, and occasional screen use. That kind of context is easier to apply than a fixed number of minutes.
Another useful area would be reassurance. Many parents worry they are getting it wrong, particularly when advice online can feel extreme or conflicting. Guidance that explains why certain habits are helpful for development, and offers small, manageable changes rather than perfection, would likely be much more supportive.
Finally, it would help to include practical tips for reducing reliance on screens when parents want to – such as simple play ideas, ways to manage transitions away from screens, or suggestions for busy times of day like mornings or preparing meals.
Overall, the most helpful guidance would be realistic, non-judgmental, and focused on helping families find a healthy balance that works in their everyday lives.

Mummyof2andthatsenough · 16/03/2026 21:05

My 4 year old gets maybe 30 mins of viewing time on weekends and holidays, but it has to be something of value, where she's actually learning something. Other than that she does have an online class once a week for about 30mins and every now and then will be semi active in video calls with her aunt/grandparents who live abroad. Its getting harder to manage as she gets older though. I do know that she gets screen time at school every day as teachers struggle to keep 30 children safe during transition times if they are not sitting down watching something which is absolutely insane to me. (I think it's just at pick up if I'm not mistaken)

LovingLivingLife · 16/03/2026 22:16

Sharing scientifically backed recommendations of how and when to do screen time would be most helpful for us. We have learnt through trial and error certain rules like only cbeebies slow paced before school, no telly after dinner unless you want a meltdown etc. so I am sure there is some research on this that would have been helpful to know about.

Also a recommendation for screen free alternatives to still allow a parent to step away for a time. We discovered yoto which is an audio reader / music good from 2+ so they can choose what to listen to. I think toonies is similar. Other options like this would be great to know about.

AllMyDucklings · 17/03/2026 14:11

I have an 8 month old and we are doing no screen time until they are at least 2, with the exception of video calls to relatives abroad. We will have strict limits on TV after this, and no tablets/handheld screens at all.

Completely agree with earlier commenters that any guidance shouldn’t shy away from plainly stating that the scientific evidence is overwhelmingly building against screen time in early years and provide practical advice on limiting it and its negative impacts.

As others have also said, a real concern is that any guidelines highlighting ‘beneficial’ screen use in the name of some badly defined ‘balance’ will be abused to defend increasing screen use in early years education, where it normalises individual device use, introduces gambling-style mechanisms at a crucial time for brain development, and severely undermines advice to and efforts from parents to limit screens at home. Helpful guidance would recognise the crucial role early education settings play in setting the tone and approach for screen use at home and include them in scope.

On a personal level I already dread having to have this argument over and over as my little one makes their way into the education system, and it feels genuinely irrational and unhinged to me from how early an age ed tech and screens are being introduced in nursery and school settings in this country contrary to all available evidence.

hahabahbag · 17/03/2026 14:24

My kids are adults so tablets and smartphones didn’t exist when they were 0-5, but these posts demonstrate perfect parenting whereas I’ve just got back from the supermarket where as least 50% of the dc were holding phones in their pushchairs. The problem is not actually the phone though, it is the lack of interaction with the parent/caregiver - back in my day (ha ha) we would be talking to our dc as we went through the supermarket, it’s how they learned so much and it helped with speech development, mundane everyday conversations help children. Rather than talking about minutes of screen time we need to emphasise what we need to be doing day to day to ensure this neglect of interaction doesn’t continue. Speech delays are far more common now than 20 years ago and it is this lack of interaction that’s to blame not using a phone for 10 minutes to distract a toddler whilst you need to discuss something important with another adult eg your elder child’s teacher or perhaps put on CBeebies whilst you quickly prep a meal.

BordersBasedBobbie · 17/03/2026 14:49

I need to post here, because I think there's a glaring point that's missing in the discussion so far. I'm based in the Borders. And what's happening in the Scottish Borders right now should be a massive red flag for anyone writing guidance on screen time for young children. Because this isn’t about parents struggling to "find balance" at home – it’s about a council system where very young nursery and primary kids are being pushed into high levels of screen use as standard, whether families are comfortable with it or not.

Parents across the Borders are reporting that children well before P4 (the official point our council issues each child with their own iPad) are using school-issued iPads during the school day, sometimes without parents even being told devices had been introduced (my own P1 got her dedicated iPad at school and I only learned about it because my daughter told me age 5!). In some cases, those children are interacting with AI tools – including voice input and image generation – with little more than verbal instructions like "just don’t click that" when I asked how the in=built browser was locked down. It wasn't! That's not meaningful safeguarding for early years children, it's wishful thinking. And it's happening in nurseries and classrooms, not just at home, and often being justified with the "it's taeaching them digital skills, it's mandatory for their education, you can't opt out" from our local council.

Even more worrying, there are repeated reports of children accessing inappropriate or distressing content on those devices during class time. When parents raise concerns, they're often told the internet is a place to be careful, and safety can't be guaranteed – or that responsibility sits partly with the child!! For nursery and primary-aged kids!!

That completely flips the idea of safeguarding on its head, and it shows how far reality has drifted from the kind of calm, supportive advice being asked for as part of the conversation here.

There's also a bigger issue about how much screen time children are getting by default. In Borders primary schools, screens are being used right across the curriculum, with no clear limits and, according to other parents Iv'e checked with (I wanted to find out if our school was going off message), no published guidance on maximum usage. That sits completely at odds with public health advice that young children should have tightly limited screen exposure. Parents aren't just trying to manage screens at home anymore; they’re trying to undo hours of it that are effectively mandated during the school day.

And underpinning all of this is a lack of transparency and choice. Families report unclear or blocked opt-outs, children being signed up to multiple apps without informed consent (including some truly horrific, gamification apps that SBC has called "core apps" for education), and no clear explanation of how their data is being used. This isn’t just a "screen time" issue – it's about safeguarding, consent, and whether parents actually have any control over their child's digital environment in the early years.

So if this new guidance is going to mean anything, it needs to recognise a really uncomfortable truth: for some families, the problem isn't too much screen time at home – it's that high screen use is being built into education systems themselves, with huge profits to be made by educational technology companies, with very young children exposed to risks parents neither chose nor can easily avoid even if they explicitly ask to tone it down or opt out.

We're havingg an horific time with all this in the Borders. Please, please consider these experiences as part of your guidance, because parents need government support - the local council is just ignoring, denying and gaslighting parents who are raising concerns. YOU might have more luck in getting them to listen to evidence-based, risk-managed decision making on what tech they silently roll out to our most vulnerable citizens - because we, and many other parents I've gently prodded over the last few weeks of increasing alarm, aren't getting anywhere.

Dizzywizz · 17/03/2026 15:06

I think I would want the guidance to be based on actual research, scientific research so the guidelines given were backed up

AmberTigerEyes · 17/03/2026 19:02

I would like to see guidance on beneficial kinds of screen time- where can we go to find games and apps that are educational and don’t cause harm.

I would like to know the differences between different screens because television isn’t the same as a phone, or a Playstation or a pad.

I would like guidance to be broken down by age.

I would like guidance on what parents can do with their kids without relying on a screen themselves. I was baking with my child and I found I kept asking Siri to read me the next step in recipe because my hands had flour on them. I’m not sure I was role modelling anything but reliance on Siri! So I’ve made the effort to hand write recipes on a scrap bit of paper and use that to bake from. When my child can read, I think I will ask them and they can be my Siri. It would be lovely to have ideas and tips like this because I find I use screens a lot.

Bluebellsandwishingwells · 17/03/2026 19:09

The idea of under 5s interacting with screens and tech is horrifying. No children should be near it. They need to be interacting with the real world, building their skills and emotional baseline through sensory play and much more interaction with the natural environment. Give them trees to climb, clouds to wonder at, animals to care for, water to play in. Get them outside. Check out research on what early tech does to developing brains, the resulting empathy problems, emotional issues. As adults we have major regulation problems with it, how is anyone thinking thrusting it on kids is acceptable? Children need us in their corner, saying NO.

missg00se · 18/03/2026 00:10

Honestly I think any guidance needs to be honest about the fact that it’s more difficult not to hand your kid a screen to keep them quiet. And offer practical alternatives. I feel like people have lost the interest or the skills to spend time with their children. Or don’t know how else to occupy them safely while they do things that need to be done. Or reset the expectations that you can go out for a lovely meal with a three year old and not spend all your time and effort placating them. Parenting is hard. It requires sacrifices. And a screen is not a proxy for a parent but I genuinely think people either don’t understand that or don’t care or are just too worn down by how hard everything else is right now.

HampsterCheese90 · 18/03/2026 07:26

I would like screen time in schools, particularly EYFS to be addressed. I don’t mean using an interactive whiteboard generally but the amount of kids cartoons that gets played on them.

We are a very low screen use family, our tv is not in the main living area. We all sit together and watch a film occasionally at a weekend.

But my son refers to his reception classroom as ‘the place where we watch the telly’, as a minimum they watch children’s cartoons everyday whilst they drink their milk and have a snack.

I don’t like tv being used as a pacifier, it’s unnecessary. I also think it’s unhealthy for children to watch screens whilst they eat, it doesn’t help them to regulate how much they eat and listen to their bodies.

SanctyMoanyArse · 18/03/2026 11:34

Totally agree with everyone saying the use of screens in schools needs to be addressed too.

I have an ASD child whose screen time has always been limited, and content carefully monitored as fast paced games make him very dysregulated and cause violent meltdowns. Some of his worst meltdowns in school have been down to them handing him an iPad loaded with very poor quality "educational" games of the type I would never ever let him on at home!

TheSunjustcameout · 18/03/2026 18:32

SanctyMoanyArse · 14/03/2026 21:01

Also completely agree with this.

Under 5s shouldn't have any access to tablets/phones/YouTube etc.

A limited amount of time watching decent quality slow paced programming (such as cbeebies) is absolutely fine IMO and a lifesaver for parents!

But not gaming or scrolling or attention sucking "shorts" or fast paced low quality programmes.

Fully agree.
I'm personally persuaded that tablets and smartphones are driving ADHD among children and particularly dangerous for children with autism who can easily become hooked.

ArabellaScott · 18/03/2026 19:04

BordersBasedBobbie · 17/03/2026 14:49

I need to post here, because I think there's a glaring point that's missing in the discussion so far. I'm based in the Borders. And what's happening in the Scottish Borders right now should be a massive red flag for anyone writing guidance on screen time for young children. Because this isn’t about parents struggling to "find balance" at home – it’s about a council system where very young nursery and primary kids are being pushed into high levels of screen use as standard, whether families are comfortable with it or not.

Parents across the Borders are reporting that children well before P4 (the official point our council issues each child with their own iPad) are using school-issued iPads during the school day, sometimes without parents even being told devices had been introduced (my own P1 got her dedicated iPad at school and I only learned about it because my daughter told me age 5!). In some cases, those children are interacting with AI tools – including voice input and image generation – with little more than verbal instructions like "just don’t click that" when I asked how the in=built browser was locked down. It wasn't! That's not meaningful safeguarding for early years children, it's wishful thinking. And it's happening in nurseries and classrooms, not just at home, and often being justified with the "it's taeaching them digital skills, it's mandatory for their education, you can't opt out" from our local council.

Even more worrying, there are repeated reports of children accessing inappropriate or distressing content on those devices during class time. When parents raise concerns, they're often told the internet is a place to be careful, and safety can't be guaranteed – or that responsibility sits partly with the child!! For nursery and primary-aged kids!!

That completely flips the idea of safeguarding on its head, and it shows how far reality has drifted from the kind of calm, supportive advice being asked for as part of the conversation here.

There's also a bigger issue about how much screen time children are getting by default. In Borders primary schools, screens are being used right across the curriculum, with no clear limits and, according to other parents Iv'e checked with (I wanted to find out if our school was going off message), no published guidance on maximum usage. That sits completely at odds with public health advice that young children should have tightly limited screen exposure. Parents aren't just trying to manage screens at home anymore; they’re trying to undo hours of it that are effectively mandated during the school day.

And underpinning all of this is a lack of transparency and choice. Families report unclear or blocked opt-outs, children being signed up to multiple apps without informed consent (including some truly horrific, gamification apps that SBC has called "core apps" for education), and no clear explanation of how their data is being used. This isn’t just a "screen time" issue – it's about safeguarding, consent, and whether parents actually have any control over their child's digital environment in the early years.

So if this new guidance is going to mean anything, it needs to recognise a really uncomfortable truth: for some families, the problem isn't too much screen time at home – it's that high screen use is being built into education systems themselves, with huge profits to be made by educational technology companies, with very young children exposed to risks parents neither chose nor can easily avoid even if they explicitly ask to tone it down or opt out.

We're havingg an horific time with all this in the Borders. Please, please consider these experiences as part of your guidance, because parents need government support - the local council is just ignoring, denying and gaslighting parents who are raising concerns. YOU might have more luck in getting them to listen to evidence-based, risk-managed decision making on what tech they silently roll out to our most vulnerable citizens - because we, and many other parents I've gently prodded over the last few weeks of increasing alarm, aren't getting anywhere.

Schools better get a grip on this fast. I've seen too many classes stuck in front of youtube videos while the teacher does admin.

Secondaries now struggling hard because on the one hand they are trying to ban phones, while on the other aggressively pushing 'screen learning', telling kids to go on phones, and giving us bloody apps for everything from school dinners to homework to absence reporting etc.

Meanwhile, Olivia, children need support and boundaries and people like Mridhul Wadhwa need kept out of advising government.

ArabellaScott · 18/03/2026 19:13

Children will continue to be given tech as a pacifier while behavioural issues spiral because our system ensures parents dont have the time or energy to care for their children. Address housing and jobs, is my suggestion. Support libraries and the arts. Improve public transport so people can better access outdoor spaces.

Tech overuse is a symptom, not one of the many underlying issues. Empower people to live better, rather than trying to control their behaviour.

OpheliaWitchoftheWoods · 18/03/2026 20:46

ArabellaScott · 18/03/2026 19:13

Children will continue to be given tech as a pacifier while behavioural issues spiral because our system ensures parents dont have the time or energy to care for their children. Address housing and jobs, is my suggestion. Support libraries and the arts. Improve public transport so people can better access outdoor spaces.

Tech overuse is a symptom, not one of the many underlying issues. Empower people to live better, rather than trying to control their behaviour.

It is absolutely a symptom of a bigger problem to address.

Linking to that: consider why so many people in the UK currently want to numb themselves out on screens and tech.

Parents are indeed tired, ask a group of parents what they see as the behaviour they want at home, and it's for the children to be quiet and undemanding long enough for the parent to rest and switch off for a few minutes in a world of long hours, stress, money and work issues. Phones and tablets are lifesavers in such a lifestyle. Well developed children need movement, interaction and engaged adults, and that starts with happy, calm adults with capacity.

AlsJ · 18/03/2026 22:44

Dear minister Olivia,

Please make the guidance really clear for different age ranges.

Something as memorable and understandable as the age ratings on movies or “5-a-day” fruit and veg.

It should be easily implementable by nurseries, childminders and parents.

I fully support the work of Health Professionals for Safer Screens and they issued very clear guidance, I think it was in 2024.

HPSS separate by age like this:
• 0-24 months - no screens except a live video call to family and friends
• 2-5 years - max 30 mins a day
• 6-10 years - max 1hr weekdays and 2hrs weekends
• 11-17 years - max 2hrs weekdays and 3hrs weekends

https://healthprofessionalsforsaferscreens.org/resources/resources-for-parents/digital-support/

Like HPSS, your guidance could have lots more detail, but only as an optional extra (for carers who want to understand about quality content, no screens first thing or before bed etc) but that shouldn’t dilute a simpler headline message which can be promoted loudly far and wide.

It would be good for the new guidance to align rather than conflict with WHO guidance (from 2019) as well as HPSS.

https://www.who.int/news/item/24-04-2019-to-grow-up-healthy-children-need-to-sit-less-and-play-more

The more consistency between the language and amounts used in the guidance issued by different bodies, the easier it will be for parents and early years nursery staff to follow it.

And the harder it will be for tech lobbyists to make mountains out of minor differences and obfuscate the harms which their apps and content causes to children’s development and mental health.

I share the concerns raised by others about excessive screen time in schools (especially on individual touchscreen devices) or requirements that children do homework on apps.

Ofsted must include screen time in inspections and require daily reporting of screentime to parents so that the nursery / primary school and parents together can comply with the new guidance.

Nurseries and schools should be required to tell parents whether their child had screen time that day, how much, or what they watched.

We get every nappy change logged but nothing on whether the kids have been parked in front of an iPad. I just find that my 4 year old has an encyclopaedic knowledge of Paw Patrol, Peppa Pig and other TV shows despite not getting any screentime at home apart from Postman Pat or long form Disney movies watched together as a family.

My worry is that if setting uses up the recommended max hour for a kid and parents don't know, children could be getting double the recommended amount without anyone realising.

YouTube/CBeebies must hold data on how many devices are streaming kids' content at any given moment during 9-5 weekday hours. The government could request this to understand the scale of the problem.

Thank you for working on this issue. It’s long overdue!

Digital Support - Health Professionals For Safer Screens

Our advice as health professionals is that the harms of smartphone use are overwhelming and increasing and outweigh any benefits.

https://healthprofessionalsforsaferscreens.org/resources/resources-for-parents/digital-support

StartingFreshFor2026 · 19/03/2026 07:25

Dizzywizz · 17/03/2026 15:06

I think I would want the guidance to be based on actual research, scientific research so the guidelines given were backed up

Same.

Also some acknowledgement that people's lives can be so vastly different. Extremely stressed parents maybe with massive mental health issues, housing issues, financial issues, are going to find it a lot harder (and possibly detrimental) to stick to guidelines such as no screen time at all for under 2s. It just won't get followed. I know there are free activities at children's centres and the park but no one is going to those in the pouring rain at 6pm in the evening (etc etc).

Realistic guidelines, with suggestions that are easy to follow (e.g. like other posters have said, a small amount of slow paced TV).

Britanniahouse · 19/03/2026 09:18

As a parent of a toddler, I often rely on short bursts of screen time so I can cook, clean or just catch my breath — what I really need is guidance that feels realistic, not guilt‑inducing. What would be a healthy, balanced way to use screens with a 0–5‑year‑old without feeling like I’m doing something wrong