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NOW CLOSED Take a look at Fiat's viral video "The Motherhood" and tell us what motherhood means to you - there's a £200 Mamas & Papas voucher to be won!

192 replies

KatieBMumsnet · 19/12/2012 09:57

In anticipation of the launch of the new Fiat 500L next year, the folks at Fiat have released a video showcasing what motherhood is like for one woman. Here's what they say: "We hope that by exaggerating the reality of embracing a new life stage in this viral will raise a knowing smile from mums everywhere."

Please take a couple of minutes of your time (well 3.12 to be precise) to and come back to this thread to tell us your thoughts on the joys of motherhood. Are there any parts in the video that you feel sum you up? Was there anything you particularly related to? What line do you think is missing from the song? We know this may not be everyone's cup of tea, so if you don't think this portrays motherhood in your eyes, what does? How would you describe how being a mum makes you feel? What are the highs and lows of life post children vs life before?

We want to know how Mumsnetters describe motherhood, so please add your comments below.

Everyone who adds a comment to this thread will be entered into a prize draw where one winner will receive a £200 Mamas & Papas voucher.

Thanks and good luck with the prize draw!

MNHQ

OP posts:
GuessWho04 · 22/12/2012 05:49

Loved the video, but the woman is bit too groomed. Maybe she needs to look a bit dishevele, stains on her clothes, less make up , that sort of thing. Need to see much more of the car though. Also motherhood for me, is putting baby first, no longer just you, always baby + you. Oh and never getting a decent nights sleep again Grin

vix206 · 22/12/2012 07:46

Loved the video, as a Fiat 500 owner I was so excited to hear about a bigger model. Just looked at the pictures and I am gutted. It looks like a boxy, ugly Panda car HmmHmmHmm no style and no personality. So disappointed, we need a bigger car but this will not be it Hmm

WhatALark · 22/12/2012 11:17

There is a HUGE difference between motherhood and martyrdom.

It's good to be able to knowingly laugh at some of the wearying or downright painful elements of motherhood ('episiotomy stiches', anyone?). BUT, come on, this woman's life looks like joyless drudgery.

And as for 'orgasm faker'...Shock WTF?

WhatALark · 22/12/2012 11:18

Oops, meant Hmm, but maybe Shock is more appropriate...

StillSquiffy · 22/12/2012 12:01

Lyrics good. rap style, model and set all wrong wrong wrong.

The 'outnumbered' producers have, IMO, got it totally right on how it is to be a parent these days, and they've nailed the exhaustion/relentlessness perfectly. If they could overlay the fiat lyrics onto that type of scenario/set and with similar 'true to life' actors it would have worked much better.

ATouchOfStuffing · 22/12/2012 13:46

A couple of 'mum' friends posted this on FB and when I watched it I felt sorry for them. I am a mum too but it looked like they were moaning on FB about all of the moany things she moans about. It is very cringe-worthy on that front.

I don't drive but am going to in the New Year. I am a single mum and this car would probably suit me quite well. However I barely saw the car, have any idea of the interior or any luxuries or reasons it is for a family specifically.

Motherhood to me is about adapting and dealing with whatever the day throws at you. I love DD more than anything else in my world and although she can be challenging and messy at times I fully expected this going into motherhood. Anyone who didn't is an idiot clearly posting this all over FB and helping a paid for advert become 'viral' Hmm

P.S Why does she hold the baby like a sack of spuds and never touch the other two? Not a very motherly figure IMO.

Arthurfowlersallotment · 22/12/2012 13:53

Motherhood for me means considering my baby in every single decision I make, no matter how small.

And I'm happier than I've ever been but at the same time an emotional wreck.

I didn't love the video. It made me cringe. I'm a bit tired of this 'motherhood club' shite thrown at us by marketing people. People have been raising children for millennia without all this hand wringing.

swallowedAfly · 22/12/2012 15:02

every single decision you make no matter how small?

how long have you had children?

Arthurfowlersallotment · 22/12/2012 15:40

Probably not as long as you Swallowed. But then...

naturalbaby · 22/12/2012 15:47

A Fiat 500 that fits 3 in the back?! Is that in car seats??

The video made me chuckle but wasn't very realistic for all the reasons above.

No mention of feeling like a pack horse every time we go out. When my youngest grows out of his buggy I'll have to get one of those shopping trolleys on wheels to carry everything.

I will look back and laugh one day at myself doing the school run with a double buggy, baby in a sling on my back, trying to persuade my 3yr old he can walk/scoot all the way to nursery because I'm too tired to push the buggy with a 3yr old and 2yr old in (with a 1yr old my back remember).
I've just started exercising properly again and am amazed how strong my arms are despite not exercising officially for 3 years.

TheCatInTheHairnet · 22/12/2012 16:22

Motherhood means giving up on whizzy little cars like the Fiat 500! My kids would kill each other if they were squashed up in that!! Grin

swallowedAfly · 22/12/2012 17:34

arthur - it was just that i was going to go what the hell and then realised that maybe you had a newborn and then i'd understand.

DarrellRivers · 22/12/2012 17:51

Dire dire dire
Would not want to buy a fiat now (not that I was desperate to do so to start with)

justaweeone · 22/12/2012 17:53

I thought it was funny
However I think they could have featured the car more as I drive a Fiat 500 and would have bed interested in the differences

justaweeone · 22/12/2012 17:54

Been!

loveinidleness · 22/12/2012 22:27

it is a stereotyped view, but there are of course some truths in it (peacemaker - I'm effin Kofe Annan!)

She could wipe down her surfaces though. Sticky is icky

picc · 22/12/2012 23:16

Wanted to hate it. Clicked on it just to see what it was....
I actually liked it despite myself.

Motherhood?
Relentlessness. Sleeplessness.
But so many emotions I'd never felt before.
I came to motherhood quite late compared to a lot of people.
I just cannot get over how I can go and tuck my kids in every night before I go to sleep and just stand there staring and smiling and feeling so content.
I never get sick of it.
Overall, I just feel incredibly lucky.

telsa · 22/12/2012 23:30

I thought the lyrics were good, some neat rhymes. Parts of it rang true - the mess, the multiple roles a woman performs. None of this was borne out in the imagery of the immaculate flat and woman though. I thought it was good at airing the complex role of a mother, which leaves her little time, but it also reinforced the cliche that fathers are off somewhere else, whereas for many people, includdingme, the father is the home maker and the mother the wage earner.

Homebird8 · 23/12/2012 01:19

Yoga, Zumba AND Pilates? Yeah, right!

ChelseaSmiles · 23/12/2012 02:38

Gangsta Mam! Lol I really enjoyed that video.

Being a mother to me is like having a little piece of your heart running around outside your body and is apart of your baby. It's messy and magical. There are some emotions I never knew I had until I became a mother. I think being a mother also gives you the ability to see things from a better point of view but also makes you cry a lot more than you use to - a soppy film, a proud moment, laughter = all met with tears.

SquidgyMummy · 23/12/2012 03:13

She reminds me of Edina in AbFab trying to be "down with the kids". Middle class mummy rapping - just unrealistic and not even funny.

And where were the car seats?

She didn't seem connected to anything including her own "kids" Everything in the video, including the children seem stylised and like props including the children.

I bet the "creative" team were slapping themselves on the back when they came up with "my bitches and my hose in the back". Just painful.

Who the hell are they aiming it at? Teenage Mums in tracksuits with £15 / grand spare (or however much that car is). Or a 40 something yummy mummy who would be buying an MPV /4WD

Fiat may be going viral but i don't know if they will sell any cars.
I wouldn't share teh video because it's shit

hairychristmasandahappynewyear · 23/12/2012 05:44

I really don't like the video. It portrays a very fortunate woman whinging.

I became a mother at 43 and it is the single best thing I have ever done. It's brought more meaning and happiness than anything that I've ever done or had or been. Yes it's hard work but it's amazing and no words can really describe it.

Notreadyquiteyet · 23/12/2012 10:20

I think the video was quite funny, as my name suggests not a mum yet though it needs updating as we are now trying.

Motherhood to me in relation to my DSDs is caring, enabling and hellping to develop.

bamboostalks · 23/12/2012 10:37

I liked it really, brought a smile to my face. Could definitely relate to parts of it.

EightToSixer · 23/12/2012 10:42

I enjoyed it, but didn't really see how it advertised the Fiat 500 very much. Apart from standing in front of it a couple of times but it didn't show her driving it, fitting kid seats in, putting pushchair in boot etc.
I thought she was too skinny and too well ff roomed to be the mum of three little ones.
I found it funny though and bits of it were very realistic (which makes a change from most advertisements involving the joy of motherhood). I'd like her house and car though, lovely kitchen :)