'This Is My Child': come vote for the logo please

[RowanMumsnet]

Hello

Hopefully lots of you will be aware that we're gestating a campaign called 'This Is My Child' (you can see the background here.)

We've had two logos drawn up - and want you to tell us which you prefer.

Hearts or child? Post on the thread to let us know.

[RowanMumsnet]

Well then - thanks very much for all your input. We fully take on board that many of you found the spectacle-wearing child a bit cartoonish and/or patronising (and we do see your point).

With that in mind - and the difficulty of composing a clean, graphic image that is properly inclusive and representative, without being icky - we've decided that a text-based logo is the way to go, so we're going to use something focused around the 'This Is My Child' logo without any images.

Thanks again for your comments - they were really useful.

[SallyBear]

Thank you for that Rowan, though a teeny bit disappointed that you've not considered the "This is My Child. This is Our Life" slogan. It seemed to capture and include so many of us dealing with SN for our children/family members from birth through to adulthood.

[RippingYarns]

Yes, any reason you're not using the fabulous slogan as suggested by the very lovely SallyBear and agreed by so many here?

[RowanMumsnet]

@RippingYarns

Yes, any reason you're not using the fabulous slogan as suggested by the very lovely SallyBear and agreed by so many here?

Sorry for not addressing this one before.

The honest (but prosaic) answer is that short tends to be better with these things. While we completely see the significance of adding the extra line, it makes it far too long to use (for example) as a hashtag on Twitter (where you're limited to 120 characters, so every one counts).

We appreciate that loads of you may not use Twitter but it's enormously useful in MNHQ campaigns. It means the word gets out much more widely than it otherwise would (those of you who can bear to look at Twitter, take a look at our #bountymutiny hashtag to see how far that has spread - in many cases being used by people who have probably never even looked at MN).

So for an awareness-raising campaign like this - where what we're really trying to achieve is to grab the wider public's attention and get people to think about how they behave, and the assumptions they make - our experience strongly suggests that short and snappy beats longer-but-fabulous.

[SallyBear]

#mychildourlife

[RippingYarns]

there you go

[SallyBear]

Ripping

[hazeyjane]

If possible, mychild.ourlife is even better!!

[SallyBear]

How about #thisis;mychild.ourlife

[SallyBear]

zzzzz I agree with you 100% with the "This is My Child. This is Our Life" being far more emotive than "This is My Child" it doesn't "speak" to me, but MNHQ want it to be a short title to be hashtagged and tweeted.

I am not a user of twitter preferring to use FB to connect to people, and truthfully I have friends who "tweet" things on FB that I NEVER read. (Closet technophobe). I need the picture and the lead in line to grab my attention. So the twitter campaign will be a non starter for me as I prefer Facebook.

[SallyBear]

Yes I realised I had misunderstood you after I posted. I was sat in a hot car killing time waiting for DC to appear from school.

[coff33pot]

My child our life to me means a stance of butt out!

I don't tweet and no intentions of using it to be honest.

just "this is my child" doesn't hit home enough to me but hey ho :)

[EllenJanesthickerknickers]

Yes, has a 'my house, my rules,' feel.

I like 'This is my child, this is our life.'

[sneezecakesmum]

I like this is my child. It's just totally inclusive of all the aims of the campaign without focusing mainly on the impact on the family. Yes, I know its important and part of the campaign but its not the whole campaign. Everything radiates out like the spokes on a wheel from 'my child'.

[YourHandInMyHand]

Only just seen this thread. I'd like the third logo but without the cartoon child.

I have to say I like the campaign as "This is my child", lets not complicate things further.

[Bluebirdonmyshoulder]

I like zzzzz's idea re the series.

Really liked 'This is My Child, This is Our Life' but take MNHQ's point about succinctness. And the main thrust is 'This is My Child'.

[sophj100]

I definitely think the child's face is more appropriate and speaks volumes.

The love heart is too remote and doesn't really relate to chidlren. The logo should speak alone, before you even know what it is for and I believe the second one does.

[farlowz]

Have to say I like the heart more, even after reading the threads. Would also be happy to post a photo.