I feel sad for the amazing women who work there against the odds, and despite the horrible corporate customer service they actually have to rail against to get you sorted. They are heroes.
However the shop itself I tend to find as I said, corporate and money-fixated, the children's clothes are £££ and often horrible, uncomfortable and ugly. The toys are blah, nasty plastic unnecessary and prices seem 'rounded up'.
The reason I like it is that sometimes they have brilliant clearance stuff so I go in and look at the sale bin, and buy bits for prams and so on (half price bug covers etc) which is great fun.
If you look at the website though the offers are generally meaningless and useless, the customer service is one of those 'here is a list of two thousand questions so you don't have to ring us up, because, well, you can't and we don't want to talk to you about your individual problem' ones. Which for me is an automatic black mark.
I would be ultra careful spending serious money there. however if it is closing there are likely to be bargains 