I have just sent this to Tesco:
Dear Mr Clarke,
as a British expat living abroad, one of the absolute highlights of my trip home is a visit to one of your stores. That will sound strange to anyone who is never lived abroad for a longer period of time, but it is true. I stock up on tea bags and lemsip, Heinz beans and Scottish pies.
We are travelling to Scotland this weekend and I shall sadly have to forgo the pleasure of a Tesco experience, travelling several miles more to go to the nearest Sainsburys. While this is a pain for me, it likely does not bother you much. But it should. For I am not alone.
All over the UK today, people are making the same decision. Regardless of the inconvenience, they will not be shopping with Tesco until you stop fence-sitting and announce that Tesco will not place advertisements in the NI press, until the completion of a thorough police investigations into the hacking allegations. Across the UK decent people are horrified at the actions of the News Of The World, that the life and death of a child is deemed unimportant, as long as they get the scoop. They should be ashamed of themselves, and frankly so should you ? for not standing up and being counted.
If a parenting website such as Mumsnet can forgo £30k of revenue, then surely the largest retailer in UK can postpone ads for the duration of the investigation.
I am sure that this email will never get through to you, Mr Clarke, as you must be receiving many such emails, but I hope that the sheer volume of complaints will persuade you to change your mind.
Kind Regards,
MmeLindor