But when the job has been reduced to “providing services”, why would you expect lecturers to care about students, any more than a shop worker or a plumber cares deeply about you?
Voters have voted for governments who made it clear they want marketisation and consumerisation, not just in education but in healthcare, social work, etc. etc. The obvious and logical consequence of that is that those sectors no longer can trade on some kind of nebulous goodwill, caring duty or service ethos of their staff.
Why is there some kind of assumption that education staff must somehow owe “care” or some kind of magic serf-like “public service” duty to students? The entire last few decades has been an exercise in removing that from every possible sector.
That’s what I mean by “play market value games, get market value prizes”. If you think students are “consumers” or “service users”, you don’t then get to act outraged when it turns out those providing the “product” don’t any more regard the job as a sacred duty of public service or “care” for the feelings and future of the “customer”.
The “service providers”, to be blunt, aren’t paid any longer for the extra emotional labour of “caring” about your precious kiddies. If you wanted “education” and “care”, you should have voted differently.
If you don’t like the result, take it up with the Tory government and university management in the sector, who all have a vested interest in paying staff shit wages for the work — just like the managers of any marketised companies do.