Gone are the days when the handsome Marlboro Man would ride into a stunning sunset. Instead, our children today are exposed to terrifying scenes from the latest horror movies. Images of frightening monsters and nightmare-inducing grimaces that any small child would be unable to understand or process. Parents are helpless to the uncensored, wide exposure of R18+ movie posters plastered all over the city’s buses.
We can do better than that. Say Yes to sending horror movie advertising to the Land of the bygone Marlboro Man!