This might sound like a really odd question so please bear with me! (I don't watch any soaps or terrestrial tv so maybe some already has?)
Basically have been binging a few netflix shows lately e.g. Emily in Paris and have suddenly thought when will covid life be incorporated? Or are these shows all going to pretend they're based before the end of 2019? Emily has a few more seasons to go for example. In many ways we want escapism, but also covid is real life now. Even with is "learning to live with it" it has reshaped and adapted out everyday lives. We'll still need to be more careful, make sure we get our vaccines and mask-wearing will probably be a big thing in many countries for some time. Life has changed so much. Are all these shows still running going to just pretend nothing has changed?
There will also be a point where people just go "this doesn't happen anymore" to so much stuff.