We are all more vulnerable than we think. The more we destroy our "real" communities, the more we rely on a constructed "reality" which is only ever what others choose to present to us.
We work from Home, or stay in on benefits and do everything online, go NC with Mil, cut off extended family. We date randoms online about whom we know nothing - not their family, their colleagues, their school friends.. nothing. We ghost a friend because she said something we didn't agree with or didn't text back within twenty minutes. Netflix and Celebrities are more real than Mrs Smith down the Road.
We spend hours online and don't engage with anything that challenges what we want to believe. Context is meaningless - it's all about the instant message and Our Opinion. Do they agree with ME or are are they a Tory Bot a Labour Lefty, a Far Right Racist or Wokerati? We feel good if we can label THEM and further reinforce how right we are. So anyone who constantly "understands" us can easily persuade us of anything.
We don't get paid in cash and count out the notes as we spend it... we see numbers...in an account. We don't go into the branch and ask Pauline who's known us for fifteen years if we can take out £1000. Or make an appointment with Mr Mainwaring the Manager who'll ask us why we need to send £200,000 to Turkey? And both would likely see immediately what was going on.
So really it is very easy indeed. And whilst we can all sneer and say we'd not be caught out it's just a question of the right scam - and I can almost guarantee we all could be.