To think 'first blood in your knickers' and a drawing of children's underwear with blood spots

[OneOfThoseOldFashionedWomen]

Is closer to red flags than it is to child safeguarding?

Surely you even suggesting this make you a massive perv. And maybe he doesn't have a son.

Their biggest mistake with this is in underestimating how thick people are and how readily others are to purposely misconstrue things in their eternal quest to be offended.

Ooh….

Maybe he isn't a woman that's had cracked nipples either...

My husband was certainly aware that our daughter had started her periods, but he didn't take a prurient interest in the 'first blood in her knickers'.

I'm quite surprised that some posters think this is a perfectly reasonable thing for a middle-aged man to write about his daughter.

Yes. The inside of some people’s heads must be such a nasty place to live.

You just wrote about your son's jizzy sheets so you really can't be calling out anyone else. You're at least as perverted as the poem's author but I'd say more as it's your mind the presumption of filth is coming from.

And those that are so blind they close their eyes to see.

No, we see where all the accusations of perversion and statements about what gets paedophiles off is coming from, it's coming from you and others like you. We see you and your perverted minds quite clearly now, thank you.

Urgh, I totally agree with you, OP.

Apart from the 'knicker' line, the 'teen' verse has a vibe of those 'daddy/daughter' dates social media is flooded with (being relieved at your offspring's breakup is v reminiscent of daddy is number 1).

And the 'clown make-up line' - it's so - reductive.

I'm not articulating this very well (I am not a poet!) but this strikes me as creepy - and really inauthentic.

If they wanted to highlight a 'lived experience' (I mean the holy grail for organisations nowadays, right?) it would have been so great if the poet had been a woman too.

I am tired of private things being made public. Anytime young women or women in general want some kind of privacy or modesty there’s a whole bunch of people insisting that it’s nothing to be ashamed of so it’s ok to broadcast it. It’s completely normal to want privacy, I genuinely don’t understand why this is a boundary the mainstream constantly wants to erode. If women say they are uncomfortable they are ignored, but with any luck a trans rights activist will say it offends transwomen and the ad will instantly vanish

Yep, you got me.

My mind is a veritable sewer of murky imaginings.

Apart from the 'knicker' line, the 'teen' verse has a vibe of those 'daddy/daughter' dates social media is flooded with (being relieved at your offspring's breakup is v reminiscent of daddy is number 1
Yes I found that line a bit baffling too. Why would a mother ( the poem is being read by a woman) be relieved when their child gets dumped? Weird when it's a mother. Positively creepy when it's a daddy 😕

But it's written from a woman's point of view. You know that from the first line, even if it wasn't being read by a woman for the advert. So it's about the things mothers remember as being milestones/challenging/stand out moments.

All the people wanting the NSPCC to focus on 'real abuse' are ignoring the fact that most abused children are harmed by their own families and better parents produce happier and healthier children. Often parents aren't even setting out to be abusive, they just don't have positive experiences or good role models from their own childhood. We need to be spending lots more on Early Years interventions (including supporting parents) to make the biggest improvements for more children.

Because nobody's first boyfriend is a good choice?

I agree OP. It’s awful. If they wanted to refer to periods, then just say ‘first period’.

The NSPCC support children who have been sexually abused and should realise that ‘first blood in knickers’ could mean something entirely different. The picture makes it worse.

They’ve fucked up on this.

I agree!

How is this the NSPCC’s fault!?

I’m confused again as to what the problem is? It’s an advert about the journey of parenting. I see nothing creepy or red flag worthy.

You see absolutely nothing creepy about a grown man writing the line;

'First blood on your knickers'

About an adolescent girl.

Nothing creepy at all?

Ok!

No @Tetsuo. It’s your interpretation.

No, I honestly don’t find anything about that advert creepy. They have deliberately picked a female actress to read the poem, perhaps he was commissioned to write it from the perspective of a mother?

It feels like people are looking for something to be offended about. Again.

No, I'm not offended.

I'm saddened.

I've just watched it and the knickers bit was a very small part of it. I found it quite thoughtful and moving. I can underswhy anyone could find it pervy or a safeguarding red flag - more a reflection of their minds than the advert.

Nothing at all. Do you think it's impossible for a man to have empathy either a female point of view? I don't.

I didn't like that line either, bit jarring, would have been better with first period. Tena ads don't reference 'pissing yourself' do they, there's a way to phrase everything.

Also they used the horrible clown imagery twice which slowed down an otherwise fast paced advert, looked like they were trying to get their money's worth out of that shot.