To have been shocked at this?

[HerbeVodling]

I like to think of myself as someone who's lived a bit and seen a fair few things but I was surprised yesterday.
I hadn't had cereal in ages so went to the large Tesco to buy Shreddies - but then I noticed the price difference. The Tesco own brand version - Malted Wheat - or something - was £3 cheaper! So, for what looks like the same volume if I'd have bought Shreddies I'd have paid around £4 but paid £1 instead for the Tesco own brand version! I expected the own brand version to be around 50p cheaper perhaps but it's a quarter of the price !!!!!

You couldn’t pay me to buy a Nestle cereal (or anything else they have their filthy fingers in).

When you compare branded and unbranded cereal, beans...the brand name almost always has more sugar and less vitamins and minerals.

I once bought Chocco Snaps instead of Coco Pops and decanted them into a cereal dispenser thinking the kids wouldn't notice. Days later I poured myself a bowl (forgetting it wasn't Coco Pops) and actually spat them back into the bowl. They were disgusting in comparison. I also tried buying Frosted Flakes instead of Frosties. Vile.

Sometimes there's a reason good brand foods are good brand prices. They're worth it.

Corn flakes have to be kellogs but tesco rice crispies are fine at 85p

My dad works in food factories all over the world installing plants and many a time has brought home boxes of staff price reduction products he said we're the same but they change the packaging when the factory met the order amount required.

Tesco value Bakewell Tarts are the same Bakewell Tarts the M&S had. The exact same. Just different packaging.

But that doesn't go for everything. Giant corporation products (McVitties, Warburtons or Kellogs for example own their own factories and will not make cheaper brand goods.

We only buy Asda own brand cereal and I much prefer it to the brands. I, too, refuse to pay £4 for a box of cereal!

I've never ever understood the appeal of branded anything, people buy a plain T-shirt for 90 quid cos it's a designer, or baked beans and cereals because they're branded and they've fallen for the advertising. It literally shocks me how people can be so taken in by marketing.

I totally agree on most products and I'm not remotely brand loyal.

But the original shreddies are crispier and tastier than the tesco ones which are cardboardy IMO. I don't buy them unless they're on offer 😂

I never buy branded stuff. Some of it is maybe not as nice but it's all fine.

I always compare the own brands as they're often healthier - less sugar is cheaper!

Could contact Nestles and ask for the pattern, and then knit your own?

I shop at a Tesco superstore and I’ve noticed for the last few months they have regularly run out of own brand malties, so I assume lots of people have noticed the huge price difference.
I pop over to Aldi’s and but their brand and they are even cheaper.

What about the quality of the ingredients though? Genuine question. Are there more 'fillers' and lower quality ingredients in the supermarket brands vs the original product?

They don’t snap, crackle and pop in the same way though!

Track has 3 weetabix brands. Stockwell (75p/24), Tesco own 1.75/24 and Weetabix £3? for 4.

The Stockwell ones are super!

How could you not already know this? Don't you look at prices when you're shopping?

It's not just cereal, it's most things. Anything made by Heinz will have an own brand equivalent that's about a quarter/third of the price, that is just as nice, often nicer. Likewise, cleaning products and many more.

With brands you're paying for advertising mostly and feeding into the perception that if it costs more, it must be 'better' when it often isn't the case at all.

I'm on it !!

I'm really surprised that Shreddies would be a good cereal for a pre diabetic person. Shredded wheat maybe, but not Shreddies. The second ingredient is sugar and the third is invert sugar syrup. The carbs are 70.4g per 100g. The wholewheat is ok, but the rest is pretty bad.

There the same thing same as cocopops and cornflakes made the same way just one has a brand name

Sometimes, but not always. Tesco crunchy nut are nothing at all like Kelloggs ones. My DP tried to fool me, giving me a bowl and saying they were Kelloggs, I knew instantly! They taste as if they are stale, they're a terrible copy.

Other cereals, exact same.

They are really expensive. Ive not bought brands in years but the names still stick. My dc have asked why I call choco rice coco pops and honey nut cornflakes crunchy nut cornflakes. I would recommend Aldi for cereal but their Granola has just shot up in price up 2.49, it was 2.19 last week and not so long ago it was 1.99.

Can't agree!! We've tried all the major own brands of weetabix and none of them taste as good so can't swap that.
I think kellog cornflakes are thinner, crsipier than most other brands, so more a sensory ratger than taste thing for me.

Unbranded cereals are healthier, still unhealthy but healthier.

They're 75p in Aldi. And you're not giving money to Nestle

My 10yo can spot a fake Shreddie at 10 paces. So we do buy the proper version when they are on special. He'll eat the others but says they aren't as nice!