to think they're taking the p*ss

[MilkMonitor]

when Mumsnet allows an ad from Nutella on the home page with the copy "Wake up to a balanced breakfast,"

Eh?

Yes that crossed my mind. Is nutella healthy? Usually on these things they say 'as part of a balanced breakfast'.

Well a steaming cow pat served on a plate could be 'part' of a balanced breakfast. Just not a healthy part.

nutella is not the Devils Food IIRC, from convos on here

I thought it was a little odd . If I gave ds chocolate for breakfast he would also want it for dinner and tea!

Mumsnet is not, in fact, in charge of what my children have for breakfast, and I would like to think Mumsnet Towers have enough trust in us not to need guidance on whether or not to give chocolate spread at breakfast, and not to need censorship in the manner of weak willed twelve year olds.

copied and pasted from the website

...................'Nutella has a third less fat than most peanut butters and less sugar than most jams.**'

unless you eat the entire jar with a spoon and wash it down with a froot shoot, i should think a bit spread on brown toast is fine

there is also a banner to click on to get a mcdonalds voucher

musmnet is a commercial operation and needs ads to survive.

i have complained about an ad that was for a brand that is owned/ operated by nestle. but at the end of the day, as colditz says, we are grown ups and can make up our own minds

I don't think nutella is less healthy than butter and jam on toast and I'm a food nazi.

does that mean it's ok to eat a whole jar with a spoon as long as you don;t wash it down with a fruit shoot? I sincerely hope so

Well I've done it and lived to tell the tale, so it must be okay

nutella rocks

absolutely hatwoman

I like to make fairy cakes then cut out the top but instead of butter cream I shovel some nutella in....

I wouldn't give it for breakfast though we have plain porridge.

I do nutella and breadsticks when feeling melancholy. I like to decieve myself that it is a healthy snack as breadsticks come from Italy, and a mediterranean diet is very good for you, as are nuts.

I feel safe because we have plenty of people on MN helping us to understand that Nutella is not generally thought to be one of the 5 a day vegetables, so I think most of us will be ok.

DS has Nutella on Aunt Bessies ready-made pancakes for breakfast....

Nutella is amazing. I've scoffed whole jars of it in one day. The big jars but not the v. big jars you get in Italy. That took two days.

I think the ad is a wee bit misleading though to suggest that Nutella is a healthy option, even if it has less sugar or whatnot than jam. Nothing to do with adults being able to choose healthy foods or not. Is the ad accurate?

LLLLOL at Maidamess cow pat!

Revgreen, you'll want to watch using that term if you don't want a verbal flogging. I speak from experience and say this only as friendly advice!

A little nutella killed nobody.

I think the ad is misleading whether a little Nutella never killed anybody or not.

how is it misleading?

and agree re usage of term nazi.. not appropriate unless used in referral to WW2 ..

why do people think that nutella is chocolate spread? It's a hazelnut spread with a bit of chocolate. Is anyone seriously going to change their breakfast habits because of an advert? DS2 lives on nutella

...I eat Marmite with a spoon

[flash back horror emoticon] at firefly's post.

oo chippy - I'm seriously thinking of changing my eating habits because of an advert. no more jam or peanut butter for me. what's the point of blummin jam or peanut butter if nutella is less laden with sugar and/or fat. nope, from now on it's nutella all teh way for me. that ad has worked an absolute treat. and it has enriched my life greatly. pass me a spoon (but not a fruit shoot)