I'm reading Reaganland by Rick Perlstein at the moment. It's about the rise of the Right in America.
Page 38 has a long description of the manufacturing of emotion-based, fake grassroots interest groups - astroturfing.
The aim isn't to push any particular agenda - it's to fracture democratic consensus itself - so that a small, organised group of hard-Right ideologues can push through to power.
They're too small a group to seize power through democratic means - they have to create chaos and fracture. They have to destabilise and piggy-back more legitimate organisations.
The tactic is always to feed on emotion - primarily quite disparate, inchoate feelings of resentment.
The book studies a pre-internet period (1976-1980).
Social media has been a gift to these people and this strategy.
But we have to be cannier in our response.
The technique has been successful for 40 years. It's been super-charged by social media.
But it's time to stop.
You need to think more slowly.
If something makes a strong pull on your emotions, you need to see that as a warning sign.
Don't be a turnip.
Refuse to let someone treat you as a turnip.
As their stupid, obedient, little turnip.
Get your head out of the mud you're being pushed into and look at the bigger picture.
What are you being nudged to ignore?
The disgraceful lack of support for workers and businesses?
The lack of serious, public-health based strategy?
The turning of the pandemic into an opportunity to make lots of money for cronies?
Believe me, the issues here are far larger than whether a colleague is managing to get a better deal than you (in your imagination).
The latter is thinking like a turnip.
Really, don't be a turnip.
Get your head out of the mud.